AI visibility

AIGROW vs Otterly.ai

Otterly measures: it tracks prompts on ChatGPT, Google AI Overviews, Perplexity and Copilot from $29 a month, with GEO URL audits, Looker Studio reports and agency partners for those who want the work done. AIGROW does the work and measures it: a $490 audit sets a baseline, then Complete AI Visibility does the fixes every month for one site and reports the change. Otterly suits an owner who will do the fixes or hire someone; AIGROW suits one who wants them done.

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AI search tracking from $29 a month, with GEO audits and agency partners

AIGROW vs Otterly.ai
9features compared, with the cases they win named rather than buried
AIGROW covers
5 of 9
Otterly.ai covers
5 of 9
Pricing tiers, both sides
3
Sponsored placement
none

Nothing on this page is paid for by anyone. Where they are the better answer, the row says so.

Feature by feature

What each one actually does

A plus is best in class, a tick is present, a dash is partial, a cross is absent. Where they have something we do not, the row says so.

FeatureAIGROWOtterly.ai
Answer engines measuredPartialChatGPT, Claude, Gemini, GrokYesFour, with Claude, Gemini and AI Mode as add-ons
Prompts trackedPartialTwenty to forty, monthlyBest in class15 to 400, by plan
Free first readingYesFree scan, no accountYesFree trial
Page audits for AI searchPartialSite checks in the audit scoreBest in classGEO URL audits every month
Google Business Profile curated for youYesEvery monthNoYou or an agency partner
Citations placed in the right directoriesYesEvery monthNoYou or an agency partner
Structured data added to your siteYesNoYou or an agency partner
Pages and answers written for your customersYesWritten for youNoYou or an agency partner
Looker Studio, API and MCPNoYesOn Standard and Premium
Money

What each one costs

Their published prices against ours. Where a plan is quote-only on either side, the row says that instead of guessing.

Our full price list
TierAIGROWOtterly.ai
First readingFree scan, five questionsFree trial
One-off audit$490, credited against the first monthGEO URL audits come with each plan
Every month$990/mo for one site, the work done and measured$29/mo (Lite, 15 prompts), $189 (Standard, 100) or $489 (Premium, 400), engine add-ons extra

Otterly.ai's prices as published on its pricing page on 4 October 2026. Plans change, so check theirs before you decide.

The difference

Where we are not Otterly.ai

The parts that are structural rather than a feature gap they could close next quarter.

$29 and $990 buy different things

Otterly’s Lite plan tracks 15 prompts and leaves the work to you. Complete AI Visibility is the work itself for one site every month, measured against the baseline. If you have the time to do the fixes, start with a tracker.

Where Otterly is the better buy

More prompts for the money, page audits every month, Looker Studio, an API and an MCP server. For an owner or a marketer who will act on the data, Otterly measures more for less.

A partner agency or a fixed scope

Otterly’s agency partners set their own scope and price. AIGROW does the work itself at a published price, with the plan within 5 working days and the report by the 5th of every month.

Switching from Otterly.ai

Migration, overlap, and the cases where staying where you are is the right answer.

Other comparisonsAIGROW vs ProfoundAIGROW vs Peec AIAIGROW vs AthenaHQAIGROW vs a GEO agency

You pay for different things. $29 buys tracking of 15 prompts and leaves the work to you. $990 buys the work on one site every month and a report on what changed. If you will do the fixes yourself, a tracker is the cheaper start.

No. Both measure four by default. Otterly's are ChatGPT, Google AI Overviews, Perplexity and Copilot, with Claude, Gemini and AI Mode as paid add-ons. AIGROW's are ChatGPT, Claude, Gemini and Grok.

Otterly's GEO URL audits come with the tracking plan, a monthly allowance of pages checked. The AIGROW audit is a one-off document: twenty to forty of your buying prompts across four assistants, a score per model, a citation map and an ordered fix list, within 5 working days or refunded.

AIGROW does the work itself, for one site per plan, at a published price and on written dates. Otterly's partners are independent agencies that set their own scope and price, which suits a business that needs more than one site or more than this scope.

Yes. Otterly can keep tracking while AIGROW does the work. The prompts and engines differ, so read each series against itself.

See what the assistants say about your business.

The free checker asks the questions a customer would ask and shows who gets named. The audit goes further: your own questions, four assistants, and the fixes in the order they matter.

Check a businessOrder the audit

The audit: $490 once · within 5 working days or refunded