Accountants in Utrecht that AI assistants recommend
We asked ChatGPT and Claude the four questions a buyer asks when looking for accountants in Utrecht, three times each, in Dutch, and counted who they named. These are the businesses named in two or more of the 24 answers.
Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.
- Answers
- 24
- Businesses named
- 41
- Named only once
- 28
- Named by 2+ assistants
- 8 of 13
- Named again on a rerun
- 23%
Edition September 2026. Download the data
Asked for accountants in Utrecht, ChatGPT and Claude most often named Baker Tilly Utrecht (50% of answers), Flynth adviseurs en accountants Utrecht (50%) and Van Ree Accountants (25%). Across 24 answers they named 41 different businesses, 28 of them only once. Each of four buyer questions was asked three times, in Dutch, in September 2026.
The ranking
Share is the fraction of the 24 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.
| # | Business | Share | ChatGPT | Claude | Questions | Avg. position |
|---|---|---|---|---|---|---|
| 1 | Baker Tilly Utrecht | 95%: 31 to 69% | 58% | 42% | 4 of 4 | 2.3 |
| 2 | Flynth adviseurs en accountants Utrecht | 95%: 31 to 69% | 58% | 42% | 4 of 4 | 2.7 |
| 3 | Van Ree Accountants | 95%: 12 to 45% | 0% | 50% | 4 of 4 | 2.2 |
| 4 | Van Ree Accountants Utrecht | 95%: 7 to 36% | 25% | 8% | 3 of 4 | 3.5 |
| 5 | De Jong & Laan Utrecht | 95%: 4 to 31% | 17% | 8% | 2 of 4 | 1.7 |
| 6 | BDO Utrecht | 95%: 4 to 31% | 17% | 8% | 1 of 4 | 2 |
| 7 | Borrie Accountants & Belastingadviseurs | 95%: 2 to 26% | 8% | 8% | 1 of 4 | 1 |
| 8 | Administratiekantoor Utrecht | 95%: 2 to 26% | 8% | 8% | 1 of 4 | 2 |
| 9 | Deloitte Utrecht | 95%: 2 to 26% | 0% | 17% | 1 of 4 | 2 |
| 10 | KroeseWevers Utrecht | 95%: 2 to 26% | 17% | 0% | 2 of 4 | 2 |
| 11 | SFAA Accountants & Belastingadviseurs | 95%: 2 to 26% | 0% | 17% | 1 of 4 | 2 |
| 12 | Flynth adviseurs en accountants | 95%: 2 to 26% | 0% | 17% | 2 of 4 | 3 |
| 13 | Visser & Visser Utrecht | 95%: 2 to 26% | 8% | 8% | 2 of 4 | 3 |
Each assistant column is the share of that assistant's own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 28 more names came up in a single answer and are counted above but not listed.
What each assistant said
The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.
| # | ChatGPT | Claude |
|---|---|---|
| 1 | Baker Tilly Utrecht58% | Van Ree Accountants50% |
| 2 | Flynth adviseurs en accountants Utrecht58% | Baker Tilly Utrecht42% |
| 3 | Van Ree Accountants Utrecht25% | Flynth adviseurs en accountants Utrecht42% |
| 4 | De Jong & Laan Utrecht17% | Deloitte Utrecht17% |
| 5 | BDO Utrecht17% | SFAA Accountants & Belastingadviseurs17% |
Named here? Put it on your site
Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.
<a href="https://aigrow.gg/index/accountants/utrecht"><img src="https://aigrow.gg/badges/index/2026-09/accountants/utrecht.svg" width="312" height="100" alt="Named by AI assistants: Accountants in Utrecht, AIGROW AI Visibility Index, September 2026"></a>The questions
Asked word for word, three times each, to every assistant through its API, in Dutch. The English under each is our translation. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.
- 1Wie is de beste accountant in Utrecht?Who is the best accountant in Utrecht?
- 2Ik heb een klein bedrijf in Utrecht. Welk accountantskantoor zou je aanraden?I run a small business in Utrecht. Which accounting firm would you recommend?
- 3Ik heb iemand nodig die mijn belastingaangifte in Utrecht kan doen. Welke accountant moet ik hebben?I need someone to do my taxes in Utrecht. Which CPA should I use?
- 4Welk boekhoudkantoor in Utrecht zou je aanraden voor een klein bedrijf?Which bookkeeping service in Utrecht would you recommend for a small company?
How to read this page
- What it measures
- Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
- Why the ranges matter
- 24 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
- One business, several spellings
- Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
- A name is wrong
- If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.
Is your business on this list?
The free scan asks the same assistants the questions your customers ask, scores whether they name you, and lists who they name instead.
Edition September 2026 · data under CC BY 4.0