Architects in Madrid that AI assistants recommend
We asked ChatGPT, Claude and Gemini the four questions a buyer asks when looking for architects in Madrid, three times each, in Spanish, and counted who they named. These are the businesses named in two or more of the 36 answers.
Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.
- Answers
- 36
- Businesses named
- 36
- Named only once
- 13
- Named by 2+ assistants
- 12 of 23
- Named again on a rerun
- 59%
Edition September 2026. Download the data
Asked for architects in Madrid, ChatGPT, Claude and Gemini most often named ÁBATON (44% of answers), Estudio Lamela (36%) and Fran Silvestre Arquitectos (31%). Across 36 answers they named 36 different businesses, 13 of them only once. Each of four buyer questions was asked three times, in Spanish, in September 2026.
The ranking
The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.
| # | Business | AI Recommendation Rate | ChatGPT | Claude | Gemini | Questions | Avg. position |
|---|---|---|---|---|---|---|---|
| 1 | ÁBATONAlso written ÁBATON Arquitectura, Ábaton Arquitectura, Ábaton, Abaton ArquitecturaIs this your business? | 95%: 30 to 60% | 83% | 0% | 50% | 4 of 4 | 2.4 |
| 2 | Estudio LamelaIs this your business? | 95%: 23 to 52% | 25% | 25% | 58% | 3 of 4 | 1.8 |
| 3 | Fran Silvestre ArquitectosIs this your business? | 95%: 18 to 47% | 17% | 0% | 75% | 3 of 4 | 2.9 |
| 4 | A-ceroIs this your business? | 95%: 18 to 47% | 17% | 0% | 75% | 4 of 4 | 3.3 |
| 5 | Rafael de La-Hoz ArquitectosIs this your business? | 95%: 14 to 41% | 25% | 25% | 25% | 1 of 4 | 1.9 |
| 6 | Zooco EstudioIs this your business? | 95%: 14 to 41% | 8% | 17% | 50% | 3 of 4 | 2.7 |
| 7 | Cano y Escario ArquitecturaIs this your business? | 95%: 10 to 35% | 0% | 0% | 58% | 3 of 4 | 3.9 |
| 8 | Lucas y Hernández-GilIs this your business? | 95%: 8 to 32% | 42% | 0% | 8% | 2 of 4 | 2 |
| 9 | Ábalos+Sentkiewicz ArquitectosIs this your business? | 95%: 8 to 32% | 0% | 50% | 0% | 2 of 4 | 2.7 |
| 10 | OOIIO ArquitecturaIs this your business? | 95%: 8 to 32% | 17% | 0% | 33% | 3 of 4 | 2.7 |
| 11 | Touza ArquitectosIs this your business? | 95%: 6 to 29% | 0% | 0% | 42% | 2 of 4 | 6 |
| 12 | SelgasCanoAlso written Selgas Cano, SelgascanoIs this your business? | 95%: 4 to 25% | 0% | 25% | 8% | 3 of 4 | 2 |
| 13 | Nieto Sobejano ArquitectosIs this your business? | 95%: 4 to 25% | 17% | 17% | 0% | 1 of 4 | 4 |
| 14 | Estudio HerrerosIs this your business? | 95%: 3 to 22% | 0% | 17% | 8% | 2 of 4 | 2 |
| 15 | PlutarcoIs this your business? | 95%: 3 to 22% | 25% | 0% | 0% | 2 of 4 | 3 |
| 16 | Amann-Cánovas-MaruriAlso written Amann Cánovas MaruriIs this your business? | 95%: 3 to 22% | 0% | 25% | 0% | 1 of 4 | 3.3 |
| 17 | Cruz y Ortiz ArquitectosIs this your business? | 95%: 2 to 18% | 0% | 0% | 17% | 1 of 4 | 3 |
| 18 | ABIBOO StudioIs this your business? | 95%: 2 to 18% | 0% | 0% | 17% | 1 of 4 | 4 |
| 19 | Ensamble StudioIs this your business? | 95%: 2 to 18% | 0% | 17% | 0% | 1 of 4 | 4 |
| 20 | Estudio EntresitioIs this your business? | 95%: 2 to 18% | 0% | 17% | 0% | 2 of 4 | 4 |
| 21 | Arquitectura GIs this your business? | 95%: 2 to 18% | 0% | 0% | 17% | 2 of 4 | 5.5 |
| 22 | Vicens+RamosAlso written Vicens + RamosIs this your business? | 95%: 2 to 18% | 0% | 8% | 8% | 1 of 4 | 6 |
| 23 | Morph EstudioIs this your business? | 95%: 2 to 18% | 0% | 0% | 17% | 1 of 4 | 7 |
Each assistant column is the share of that assistant's own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 13 more names came up in a single answer and are counted above but not listed.
Is this your business?
See what the assistants say about your business today. The free checker asks ChatGPT, Claude, Gemini and Grok two of the Index questions for this category, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up.
What each assistant said
The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.
| # | ChatGPT | Claude | Gemini |
|---|---|---|---|
| 1 | ÁBATON83% | Ábalos+Sentkiewicz Arquitectos50% | Fran Silvestre Arquitectos75% |
| 2 | Lucas y Hernández-Gil42% | Estudio Lamela25% | A-cero75% |
| 3 | Estudio Lamela25% | Rafael de La-Hoz Arquitectos25% | Estudio Lamela58% |
| 4 | Rafael de La-Hoz Arquitectos25% | SelgasCano25% | Cano y Escario Arquitectura58% |
| 5 | Plutarco25% | Amann-Cánovas-Maruri25% | ÁBATON50% |
Claude named no business in 6 of its 12 answers.
Named here? Put it on your site
Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.
<a href="https://aigrow.gg/index/architects/madrid"><img src="https://aigrow.gg/badges/index/2026-09/architects/madrid.svg" width="312" height="100" alt="Named by AI assistants: Architects in Madrid, AIGROW AI Visibility Index, September 2026"></a>The questions
Asked word for word, three times each, to every assistant, in Spanish. The English under each is our translation. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.
- 1¿Quién es el mejor arquitecto en Madrid?Who is the best architect in Madrid?
- 2Quiero reformar mi casa en Madrid. ¿Qué arquitecto me recomendarías?I want to renovate my house in Madrid. Which architect would you recommend?
- 3¿Qué estudio de arquitectura en Madrid es bueno diseñando viviendas nuevas?Which architecture firm in Madrid is good at designing new homes?
- 4¿Qué arquitecto en Madrid me recomendarías para reformar un piso?Which architect in Madrid would you recommend for an apartment renovation?
How to read this page
- What it measures
- Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
- Why the ranges matter
- 36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
- One business, several spellings
- Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
- A name is wrong
- If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.
Where the assistants look
The sites read most often, with web search on, before the assistants answer about this category in Spain. From the AI Source Map: 6 answers.
- elpais.com
- Read in 83% of the answers
- cadenaser.com
- Read in 83% of the answers
- wikipedia.org
- Read in 83% of the answers
Elsewhere in the Index
- Architects elsewhere
- BarcelonaMálagaSevilleValenciaGuadalajaraMexico City
Is your business on this list?
The free scan asks the same assistants the questions your customers ask, scores whether they name you, and lists who they name instead.
Edition September 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0