AI Visibility Index · November 2026

What AI assistants recommend in Ghent

Who ChatGPT, Claude and Gemini name when a buyer in Ghent, Belgium, asks them for a business, in 31 categories. The questions were asked in Dutch, three times each.

How the AIGROW Score is measured

By kind of business

The figure on the right is the share of answers that named the leader. Open a category for the full ranking with its uncertainty.

AccountantsNamed most: SBB Accountants & Adviseurs, Vandelanotte and Moore Belgium.72%12 listed of 24
ArchitectsNamed most: Dierendonckblancke Architecten, Architecten De Vylder Vinck Taillieu and NU architectuuratelier.44%14 listed of 29
BarbersNamed most: Barbier Gent, The Barber and The Barber Shop Gent.50%16 listed of 40
Car repair shopsNamed most: Midas, Auto5 Gent and Garage De Smet.42%12 listed of 18
Cleaning servicesNamed most: Easy Life, Het Poetsbureau and ISS Facility Services.39%21 listed of 57
DentistsNamed most: Tandartspraktijk Gent-Zuid, Dental Clinics Gent and Tandartspraktijk De Sterre.22%16 listed of 32
DermatologistsNamed most: UZ Gent, AZ Maria Middelares and Dermatologie Gent.44%9 listed of 15
Digital marketing agenciesNamed most: Duke & Grace, Wijs and The Reference.28%17 listed of 63
Driving schoolsNamed most: VAB-Rijschool, Rijschool Lust and Rijschool Mercator.69%11 listed of 38
ElectriciansNamed most: Elektriciteit De Smet, Elektriciteitswerken De Witte and Elektro Van de Velde.28%17 listed of 46
Financial advisorsNamed most: KBC, Bank Van Breda and Van Lanschot Kempen.36%18 listed of 36
GymsNamed most: Basic-Fit, JIMS and Sportoase.100%12 listed of 22
Hair salonsNamed most: L'Artiste, WAKKO Kapper and Kapsalon De Kapperij.25%12 listed of 58
HotelsNamed most: 1898 The Post, Hotel Harmony and Pillows Grand Boutique Hotel Reylof.81%11 listed of 16
Insurance brokersNamed most: Vanbreda Risk & Benefits, Van Dessel and Verzekeringen De Witte.67%16 listed of 33
Interior designersNamed most: Glenn Sestig Architects, Atelier Vens Vanbelle and Vincent Van Duysen Architects.31%25 listed of 66
LawyersNamed most: Lydian, De Groote - De Man and Monard Law.50%17 listed of 53
LocksmithsNamed most: De Smet, Slotenmaker Gent 24/7 and ASSA ABLOY.47%15 listed of 32
Moving companiesNamed most: Vervaet Verhuizingen, Coppens Verhuizingen and Mozaiek Verhuizingen.39%22 listed of 49
OrthodontistsNamed most: Orthodontie Gent, Orthodontiepraktijk De Smet & Partners and Orthodontie Zuid.75%10 listed of 21
PhysiotherapistsNamed most: Kine-Gent, UZ Gent and Kinepolis Gent.22%13 listed of 33
Plastic surgeonsNamed most: UZ Gent, Dr. Patrick Tonnard and AZ Maria Middelares.39%16 listed of 34
PlumbersNamed most: Loodgieter Gent, Loodgieterij De Smet and Loodgieter Gent 24/7.44%14 listed of 40
PsychologistsNamed most: Groepspraktijk De Brug, CGG Adentro and Psychologenpraktijk Gent.33%12 listed of 23
Real estate agenciesNamed most: Dewaele, ERA and Immo Da Vinci.92%18 listed of 54
RestaurantsNamed most: Publiek, OAK and Vrijmoed.83%25 listed of 45
RoofersNamed most: Dakwerken De Meester, Dakwerken De Meyer and Dakwerken Van de Velde.14%18 listed of 44
SEO agenciesNamed most: Clicktrust, WiSEO and Whello.33%17 listed of 65
VeterinariansNamed most: Merelbeke, AniCura and Gent-Zuid.42%14 listed of 29
Web design agenciesNamed most: Wijs, Dropsolid and Studio Emma.33%14 listed of 69
Wedding photographersNamed most: Liesbeth Parmentier, Lux Visual Storytellers and Thomas Dhanens.28%15 listed of 71
AI Source Map

The sites the assistants read

Before they answer with web search on, the assistants read other sites. The AI Source Map lists the ones they read most in Belgium, overall and for each category.

Not on this list? See what ChatGPT says about your business

Ghent: see whether the assistants name you, or someone else.

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Edition November 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0