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AI Visibility Index · September 2026

Hotels in Ghent that AI assistants recommend

We asked ChatGPT, Claude and Gemini the four questions a buyer asks when looking for hotels in Ghent, three times each, in Dutch, and counted who they named. These are the businesses named in two or more of the 36 answers.

Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.

Hotels · Ghent
83%of answers named 1898 The Post
Answers
36
Businesses named
22
Named only once
6
Named by 2+ assistants
8 of 16
Named again on a rerun
81%

Edition September 2026. Download the data

Asked for hotels in Ghent, ChatGPT, Claude and Gemini most often named 1898 The Post (83% of answers), Pillows Grand Boutique Hotel Reylof (81%) and Hotel Harmony (75%). Across 36 answers they named 22 different businesses, 6 of them only once. Each of four buyer questions was asked three times, in Dutch, in September 2026.

The ranking

The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.

Hotels in Ghent named by AI assistants, September 2026
#BusinessAI Recommendation RateChatGPTClaudeGeminiQuestionsAvg. position
11898 The PostIs this your business?83%95%: 68 to 92%75%75%100%4 of 41.4
2Pillows Grand Boutique Hotel ReylofAlso written Pillows Grand Hotel Reylof, Hotel Pillows Gent, Pillows Grand Boutique Hotel Reylof GhentIs this your business?81%95%: 65 to 90%100%75%67%4 of 43
3Hotel HarmonyAlso written Harmony Hotel, Harmony Hotel Gent, Hotel Harmony GentIs this your business?75%95%: 59 to 86%75%75%75%3 of 42.7
4Ghent Marriott HotelAlso written Marriott Gent, Marriott Hotel GentIs this your business?58%95%: 42 to 73%25%75%75%3 of 42
5NH Collection Gent BelfortAlso written NH Gent Belfort, NH Collection GentIs this your business?25%95%: 14 to 41%25%25%25%1 of 42.3
6The VerhaegenAlso written Hotel Verhaegen, B&B The VerhaegenIs this your business?25%95%: 14 to 41%0%33%42%3 of 43.7
7Van der Valk Hotel GentIs this your business?14%95%: 6 to 29%0%17%25%1 of 44
8Ghent River HotelIs this your business?14%95%: 6 to 29%0%17%25%3 of 44.8
9Sandton Grand Hotel ReylofIs this your business?11%95%: 4 to 25%0%33%0%3 of 44
10Monasterium PoortAckereAlso written Hotel Monasterium PoortAckereIs this your business?11%95%: 4 to 25%0%0%33%2 of 45.8
11Simon SaysAlso written Simon Says Guesthouse, Simon Says HotelIs this your business?8%95%: 3 to 22%0%25%0%2 of 44.7
12Novotel Gent CentrumIs this your business?8%95%: 3 to 22%0%0%25%1 of 45.7
13The House of TradeAlso written B&B The House of TradeIs this your business?6%95%: 2 to 18%0%0%17%2 of 44
14B&B The House of EdwardIs this your business?6%95%: 2 to 18%0%0%17%1 of 44.5
15Hotel GravensteenIs this your business?6%95%: 2 to 18%0%17%0%1 of 45
16Erasmus HotelAlso written Erasmus Hotel GentIs this your business?6%95%: 2 to 18%0%17%0%2 of 46

Each assistant column is the share of that assistant's own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 6 more names came up in a single answer and are counted above but not listed.

Is this your business?

See what the assistants say about your business today. The free checker asks ChatGPT, Claude, Gemini and Grok two of the Index questions for this category, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up.

What each assistant said

The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.

#ChatGPTClaudeGemini
1Pillows Grand Boutique Hotel Reylof100%1898 The Post75%1898 The Post100%
21898 The Post75%Pillows Grand Boutique Hotel Reylof75%Hotel Harmony75%
3Hotel Harmony75%Hotel Harmony75%Ghent Marriott Hotel75%
4Ghent Marriott Hotel25%Ghent Marriott Hotel75%Pillows Grand Boutique Hotel Reylof67%
5NH Collection Gent Belfort25%The Verhaegen33%The Verhaegen42%

Named here? Put it on your site

Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.

Named by AI assistants: Hotels in Ghent, AIGROW AI Visibility Index, September 2026
<a href="https://aigrow.gg/index/hotels/ghent"><img src="https://aigrow.gg/badges/index/2026-09/hotels/ghent.svg" width="312" height="100" alt="Named by AI assistants: Hotels in Ghent, AIGROW AI Visibility Index, September 2026"></a>

The questions

Asked word for word, three times each, to every assistant, in Dutch. The English under each is our translation. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.

  1. 1Wat is het beste hotel in Gent?What is the best hotel in Ghent?
  2. 2Ik ga een weekend naar Gent. Welk hotel zou je aanraden?I'm visiting Ghent for a weekend. Which hotel would you recommend?
  3. 3Welk boetiekhotel in Gent zou je aanraden?Which boutique hotel in Ghent would you recommend?
  4. 4Welk hotel in Gent is geschikt voor een zakenreis?Which hotel in Ghent is good for a business trip?

How to read this page

What it measures
Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
Why the ranges matter
36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
One business, several spellings
Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
A name is wrong
If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.

Where the assistants look

The sites read most often, with web search on, before the assistants answer about this category in Belgium. From the AI Source Map: 5 answers.

michelin.com
Read in 80% of the answers
reddit.com
Read in 80% of the answers
wikipedia.org
Read in 60% of the answers

Is your business on this list?

The free scan asks the same assistants the questions your customers ask, scores whether they name you, and lists who they name instead.

Edition September 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0