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AI Visibility Index · September 2026

Cleaning services in Stockholm that AI assistants recommend

We asked ChatGPT, Claude and Gemini the four questions a buyer asks when looking for cleaning services in Stockholm, three times each, in Swedish, and counted who they named. These are the businesses named in two or more of the 36 answers.

Check whether AI names youSee the ranking

Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.

Cleaning services · Stockholm
100%of answers named Hemfrid
Answers
36
Businesses named
39
Named only once
18
Named by 2+ assistants
5 of 21
Named again on a rerun
56%

Edition September 2026. Download the data

Asked for cleaning services in Stockholm, ChatGPT, Claude and Gemini most often named Hemfrid (100% of answers), Freska (61%) and HomeMaid (31%). Across 36 answers they named 39 different businesses, 18 of them only once. Each of four buyer questions was asked three times, in Swedish, in September 2026.

The ranking

The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.

Cleaning services in Stockholm named by AI assistants, September 2026
#BusinessAI Recommendation RateChatGPTClaudeGeminiQuestionsAvg. position
1HemfridAlso written Hemfrid FöretagIs this your business?100%95%: 90 to 100%100%100%100%4 of 41.3
2FreskaIs this your business?61%95%: 45 to 75%83%0%100%4 of 42.1
3HomeMaidAlso written HomemaidIs this your business?31%95%: 18 to 47%50%25%17%4 of 43.5
4Städfirma StockholmIs this your business?25%95%: 14 to 41%0%0%75%4 of 43
5StädbolagetAlso written Städbolaget City, Städbolaget i StockholmIs this your business?22%95%: 12 to 38%0%67%0%3 of 43
6QleanoIs this your business?17%95%: 8 to 32%25%0%25%2 of 43.3
7VeteranpoolenIs this your business?17%95%: 8 to 32%0%0%50%3 of 44.2
8StädarnaAlso written Städarna i Stockholm, Städarna Sverige, Städarna Sverige ABIs this your business?14%95%: 6 to 29%17%0%25%2 of 42.2
9Nordisk HemserviceIs this your business?11%95%: 4 to 25%0%33%0%3 of 42.5
10VardagsfridIs this your business?11%95%: 4 to 25%0%0%33%2 of 44.3
11CleanUp StockholmIs this your business?11%95%: 4 to 25%0%0%33%4 of 44.8
12ISS Facility ServicesIs this your business?6%95%: 2 to 18%0%17%0%1 of 42
13CoorIs this your business?6%95%: 2 to 18%0%17%0%1 of 43
14StädfixarnaIs this your business?6%95%: 2 to 18%0%17%0%1 of 43
15StädkraftIs this your business?6%95%: 2 to 18%0%17%0%2 of 43
16HemmaserviceIs this your business?6%95%: 2 to 18%0%17%0%1 of 43.5
17Fixa StädAlso written Fixa Flytt & StädIs this your business?6%95%: 2 to 18%0%17%0%2 of 44
18VeterankraftIs this your business?6%95%: 2 to 18%0%0%17%2 of 44
19Storstädning.seIs this your business?6%95%: 2 to 18%0%17%0%2 of 44.5
20City StädAlso written City StädserviceIs this your business?6%95%: 2 to 18%0%17%0%1 of 45
21StädjättenIs this your business?6%95%: 2 to 18%0%17%0%2 of 45

Each assistant column is the share of that assistant's own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 18 more names came up in a single answer and are counted above but not listed.

Is this your business?

See what the assistants say about your business today. The free checker asks ChatGPT, Claude, Gemini and Grok two of the Index questions for this category, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up.

Check your businessNamed above? Add the badgeWhat the audit does

What each assistant said

The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.

#ChatGPTClaudeGemini
1Hemfrid100%Hemfrid100%Hemfrid100%
2Freska83%Städbolaget67%Freska100%
3HomeMaid50%Nordisk Hemservice33%Städfirma Stockholm75%
4Qleano25%HomeMaid25%Veteranpoolen50%
5Städarna17%ISS Facility Services17%Vardagsfrid33%

Named here? Put it on your site

Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.

Correct or remove a listing
Named by AI assistants: Cleaning services in Stockholm, AIGROW AI Visibility Index, September 2026
<a href="https://aigrow.gg/index/cleaning-services/stockholm"><img src="https://aigrow.gg/badges/index/2026-09/cleaning-services/stockholm.svg" width="312" height="100" alt="Named by AI assistants: Cleaning services in Stockholm, AIGROW AI Visibility Index, September 2026"></a>

The questions

Asked word for word, three times each, to every assistant, in Swedish. The English under each is our translation. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.

  1. 1Vilken är den bästa städfirman i Stockholm?What is the best cleaning service in Stockholm?
  2. 2Jag behöver någon som städar min lägenhet i Stockholm varje vecka. Vilket företag skulle du rekommendera?I need someone to clean my apartment in Stockholm every week. Which company would you recommend?
  3. 3Vilken städfirma i Stockholm gör en bra flyttstädning?Which cleaning company in Stockholm does a good move-out clean?
  4. 4Vilken kontorsstädfirma i Stockholm skulle du rekommendera för ett litet företag?Which office cleaning company in Stockholm would you recommend for a small business?

How to read this page

The full method
What it measures
Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
Why the ranges matter
36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
One business, several spellings
Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
A name is wrong
If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.

Elsewhere in the Index

Cleaning services elsewhere
GothenburgMalmöAarhusAmsterdamAntwerpAustin
Also in Stockholm
DentistsLawyersAccountantsPlumbersGymsReal estate agencies

Is your business on this list?

The free scan asks the same assistants the questions your customers ask, scores whether they name you, and lists who they name instead.

Run the free AI scanRead the method

Edition September 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0