How AI assistants recommend cleaning services
Someone who asks an AI assistant for a cleaner often hears the booking platforms first. Here is what the assistants answered in every city the AIGROW Index asked, and what a cleaning company can work on.
- Cities asked
- 88
- Names in the rankings
- 914
- Businesses named per city
- 32
- Names repeated on a rerun
- 52%
- Answers that name the leader
- 56%
The first two rows are counts; the rows under them are medians over the ranked pages. Every question was asked without a location or a chat history.
Asked for a cleaning service in 88 cities, ChatGPT, Claude and Gemini named about 32 companies per city, and 51% of those names came up only once. Each assistant builds its list from what is published about a company. What a company controls is that public record: its services, its area and its listings.
What a customer asked, and who came first
One place of the 88, as an example: New York. Every place was asked the same questions in its own language, and its page in the Index has the full ranking.
- What is the best cleaning service in New York?
- I need someone to clean my apartment in New York every week. Which company would you recommend?
- Which cleaning company in New York does a good move-out deep clean?
- Which office cleaning company in New York would you recommend for a small business?
- MaidPronamed in 47% of the answers
- The Cleaning Authoritynamed in 44% of the answers
- Maid Sailorsnamed in 31% of the answers
The names that recur
51 different businesses came first across 88 rankings, and 111 names were listed in three places or more. These are the most frequent.
- Helpling42 places
- Batmaid28 places
- ISS Facility Services18 places
- Clean Service10 places
- Book a Tiger9 places
- Cleanify9 places
Counted by spelling: two businesses with the same name in different places count as one.
What an owner can work on
No one can promise a place in an assistant’s answer. What an owner controls is what is published about the business, and these are the parts the questions above point to.
Homes, offices and move-outs apart
The questions ask for a weekly home clean, a move-out deep clean and an office cleaner. A page for each service, with what it includes, answers each question as it is asked.
Say where you work
A list of the districts or towns you cover, the same on your site and your profile, lets an assistant place you in a city.
Stand apart from the platforms
The same booking platforms recur from city to city. A company can state what a platform cannot: its own team, its insurance, its prices.
Every ranking for this trade
The AIGROW Index publishes the ranking of each place with every answer, and how it was measured.
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