Hair salons in Utrecht that AI assistants recommend
We asked ChatGPT, Claude and Gemini the four questions a buyer asks when looking for hair salons in Utrecht, three times each, in Dutch, and counted who they named. These are the businesses named in two or more of the 36 answers.
Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.
- Answers
- 36
- Businesses named
- 33
- Named only once
- 20
- Named by 2+ assistants
- 4 of 13
- Named again on a rerun
- 38%
Edition September 2026. Download the data
Asked for hair salons in Utrecht, ChatGPT, Claude and Gemini most often named Kinki Kappers Utrecht (47% of answers), Salon B Utrecht (19%) and Kapsalon De Kapperij (17%). Across 36 answers they named 33 different businesses, 20 of them only once. Each of four buyer questions was asked three times, in Dutch, in September 2026.
The ranking
The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.
| # | Business | AI Recommendation Rate | ChatGPT | Claude | Gemini | Questions | Avg. position |
|---|---|---|---|---|---|---|---|
| 1 | Kinki Kappers UtrechtIs this your business? | 95%: 32 to 63% | 100% | 0% | 42% | 4 of 4 | 1.2 |
| 2 | Salon B UtrechtIs this your business? | 95%: 10 to 35% | 8% | 0% | 50% | 2 of 4 | 2.6 |
| 3 | Kapsalon De KapperijIs this your business? | 95%: 8 to 32% | 0% | 0% | 50% | 3 of 4 | 2.2 |
| 4 | Rob PeetoomAlso written Rob Peetoom Utrecht, Hairstudio Rob Peetoom UtrechtIs this your business? | 95%: 8 to 32% | 42% | 8% | 0% | 2 of 4 | 2.2 |
| 5 | HaarvisieAlso written Kapsalon Haarvisie, Haarvisie UtrechtIs this your business? | 95%: 6 to 29% | 0% | 0% | 42% | 3 of 4 | 2.4 |
| 6 | The Hair Studio UtrechtIs this your business? | 95%: 4 to 25% | 0% | 0% | 33% | 3 of 4 | 3.3 |
| 7 | Maison de la CoiffureIs this your business? | 95%: 4 to 25% | 0% | 0% | 33% | 2 of 4 | 3.5 |
| 8 | Krullenkapper UtrechtIs this your business? | 95%: 3 to 22% | 0% | 0% | 25% | 1 of 4 | 1 |
| 9 | Kapsalon De KapperAlso written Kapsalon De Kapper UtrechtIs this your business? | 95%: 3 to 22% | 0% | 0% | 25% | 3 of 4 | 3 |
| 10 | TONI&GUY UtrechtAlso written Toni&Guy UtrechtIs this your business? | 95%: 3 to 22% | 17% | 8% | 0% | 2 of 4 | 3.3 |
| 11 | Kapsalon De StudioIs this your business? | 95%: 3 to 22% | 0% | 0% | 25% | 2 of 4 | 3.7 |
| 12 | The Color UtrechtIs this your business? | 95%: 3 to 22% | 0% | 0% | 25% | 1 of 4 | 3.7 |
| 13 | Knip & GoAlso written Kapsalon Knip & GoIs this your business? | 95%: 3 to 22% | 0% | 0% | 25% | 3 of 4 | 4 |
Each assistant column is the share of that assistant's own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 20 more names came up in a single answer and are counted above but not listed.
Is this your business?
See what the assistants say about your business today. The free checker asks ChatGPT, Claude, Gemini and Grok two of the Index questions for this category, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up.
What each assistant said
The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.
| # | ChatGPT | Claude | Gemini |
|---|---|---|---|
| 1 | Kinki Kappers Utrecht100% | Rob Peetoom8% | Salon B Utrecht50% |
| 2 | Rob Peetoom42% | TONI&GUY Utrecht8% | Kapsalon De Kapperij50% |
| 3 | TONI&GUY Utrecht17% | No other name twice | Kinki Kappers Utrecht42% |
| 4 | Salon B Utrecht8% | Haarvisie42% | |
| 5 | No other name twice | The Hair Studio Utrecht33% |
Claude named no business in 9 of its 12 answers.
Named here? Put it on your site
Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.
<a href="https://aigrow.gg/index/hair-salons/utrecht"><img src="https://aigrow.gg/badges/index/2026-09/hair-salons/utrecht.svg" width="312" height="100" alt="Named by AI assistants: Hair salons in Utrecht, AIGROW AI Visibility Index, September 2026"></a>The questions
Asked word for word, three times each, to every assistant, in Dutch. The English under each is our translation. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.
- 1Wat is de beste kapsalon in Utrecht?What is the best hair salon in Utrecht?
- 2Ik wil mijn haar goed laten knippen en kleuren in Utrecht. Welke salon zou je aanraden?I need a good cut and color in Utrecht. Which salon would you recommend?
- 3Welke kapsalon in Utrecht is goed met krullend haar?Which hair salon in Utrecht is good with curly hair?
- 4Welke kapper in Utrecht zou je aanraden voor een opsteekkapsel voor een bruiloft?Which hairdresser in Utrecht would you recommend for a wedding updo?
How to read this page
- What it measures
- Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
- Why the ranges matter
- 36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
- One business, several spellings
- Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
- A name is wrong
- If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.
Where the assistants look
The sites read most often, with web search on, before the assistants answer about this category in the Netherlands. From the AI Source Map: 5 answers.
- treatwell.nl
- Read in 100% of the answers
- fresha.com
- Read in 100% of the answers
- reddit.com
- Read in 80% of the answers
Is your business on this list?
The free scan asks the same assistants the questions your customers ask, scores whether they name you, and lists who they name instead.
Edition September 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0