AI Visibility Index · November 2026

What AI assistants recommend in Gothenburg

Who ChatGPT, Claude and Gemini name when a buyer in Gothenburg, Sweden, asks them for a business, in 31 categories. The questions were asked in Swedish, three times each.

How the AIGROW Score is measured

By kind of business

The figure on the right is the share of answers that named the leader. Open a category for the full ranking with its uncertainty.

AccountantsNamed most: Aspia, Ludvig & Co and Grant Thornton.92%19 listed of 32
ArchitectsNamed most: Semrén & Månsson, White Arkitekter and Wingårdhs.72%12 listed of 25
BarbersNamed most: Barber & Books, The Barber and Sharper Barber Shop.64%19 listed of 50
Car repair shopsNamed most: Mekonomen, Bilia and Autoexperten.92%9 listed of 21
Cleaning servicesNamed most: Hemfrid, Freska and Veteranpoolen.100%13 listed of 37
DentistsNamed most: Folktandvården Västra Götaland, Aqua Dental and Tandläkargruppen.78%16 listed of 32
DermatologistsNamed most: Hudläkargruppen, Diagnostiskt Centrum Hud Göteborg and Carlanderska Sjukhuset.58%20 listed of 42
Digital marketing agenciesNamed most: Pineberry, Topvisible and Jajja.47%19 listed of 68
Driving schoolsNamed most: Hisingens Trafikskola, Göteborgs Trafikskola and Wieselgrens Trafikskola.31%21 listed of 43
ElectriciansNamed most: Bravida, Assemblin and Elektriker Göteborg.58%21 listed of 51
Financial advisorsNamed most: Söderberg & Partners, SEB and Carnegie.78%13 listed of 17
GymsNamed most: SATS, Friskis & Svettis and Nordic Wellness.92%9 listed of 11
Hair salonsNamed most: Salong Sax & Kam, Toni&Guy Göteborg and Klippoteket.22%21 listed of 56
HotelsNamed most: Hotel Pigalle, Upper House and Clarion Hotel Post.67%16 listed of 20
Insurance brokersNamed most: Söderberg & Partners, Max Matthiessen and Säkra.86%17 listed of 21
Interior designersNamed most: Stylt Trampoli, White Arkitekter and Semrén & Månsson.67%20 listed of 54
LawyersNamed most: Advokatfirman Vinge, Advokatfirman Glimstedt and Advokatfirman Delphi.61%18 listed of 44
LocksmithsNamed most: Låssmeden i Göteborg, Certego and Göteborgs Låsservice.50%21 listed of 34
Moving companiesNamed most: Guldhedens Flyttexpress, Flyttkompaniet and Flytt & Städ i Göteborg.33%22 listed of 50
OrthodontistsNamed most: Folktandvården Västra Götaland, Aqua Dental and Smile Tandvård Göteborg.78%8 listed of 29
PhysiotherapistsNamed most: Fysiocenter, Sportrehab and Fysioterapeuterna.39%20 listed of 35
Plastic surgeonsNamed most: Akademikliniken, Art Clinic and GHP Plastikkirurgi.92%13 listed of 26
PlumbersNamed most: Comfort, Bravida and VVS-Akuten Göteborg.50%24 listed of 42
PsychologistsNamed most: Psykologpartners, S:t Lukas Göteborg and KBT-huset.42%10 listed of 13
Real estate agenciesNamed most: Fastighetsbyrån, Bjurfors and Svensk Fastighetsförmedling.83%19 listed of 22
RestaurantsNamed most: Koka, Bhoga and 28+.61%21 listed of 38
RoofersNamed most: Takläggarna i Göteborg AB, Västra Sveriges Tak & Bygg and Takteam.36%22 listed of 48
SEO agenciesNamed most: Pineberry, Topdog and Topvisible.64%14 listed of 67
VeterinariansNamed most: Blå Stjärnans Djursjukhus, AniCura and Evidensia.94%9 listed of 28
Web design agenciesNamed most: Webbyrån Göteborg, Mild and Hemsida24.22%19 listed of 80
Wedding photographersNamed most: 2Brudar, Linda-Pauline Photography and Bröllopsfotograf Göteborg.25%10 listed of 62
AI Source Map

The sites the assistants read

Before they answer with web search on, the assistants read other sites. The AI Source Map lists the ones they read most in Sweden, overall and for each category.

Not on this list? See what ChatGPT says about your business

Gothenburg: see whether the assistants name you, or someone else.

Free, no account, no card. About a minute.

Edition November 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0