Cookies on AIGROW

We use necessary cookies to run the site. With your permission, we also use cookies for analytics, session recordings and marketing attribution.

Cookie Policy

Marketing automation software in Italy that AI assistants recommend

ActiveCampaign is named most, in 92% of 36 answers.

The ranking

AI Recommendation Rate

Marketing automation software in Italy named by AI assistants, November 2026

  1. 1ActiveCampaign92%

    95%: 78 to 97%

    ChatGPT
    75%
    Claude
    100%
    Gemini
    100%
    Questions
    4 of 4
    Avg. position
    2.2

    Named in answers to

    • What is the best marketing automation software for a small business in Italy?, from ChatGPT, Claude and Gemini
    • I run a small B2B company in Italy, and our website leads go cold because nobody follows up in time. Which marketing automation tool would you recommend to nurture and score them?, from ChatGPT, Claude and Gemini
    • Which marketing automation platform would you recommend to a small company in Italy?, from ChatGPT, Claude and Gemini
    • Which marketing automation software is easiest to start with for a small business in Italy with no marketing team?, from Claude and Gemini
    Is this your business?
  2. 2Brevo92%

    95%: 78 to 97%

    ChatGPT
    100%
    Claude
    92%
    Gemini
    83%
    Questions
    4 of 4
    Avg. position
    2.8

    Named in answers to

    • What is the best marketing automation software for a small business in Italy?, from ChatGPT, Claude and Gemini
    • I run a small B2B company in Italy, and our website leads go cold because nobody follows up in time. Which marketing automation tool would you recommend to nurture and score them?, from ChatGPT, Claude and Gemini
    • Which marketing automation platform would you recommend to a small company in Italy?, from ChatGPT, Claude and Gemini
    • Which marketing automation software is easiest to start with for a small business in Italy with no marketing team?, from ChatGPT, Claude and Gemini

    Also written Sendinblue

    Is this your business?
  3. 3Mailchimp78%

    95%: 62 to 88%

    ChatGPT
    75%
    Claude
    75%
    Gemini
    83%
    Questions
    4 of 4
    Avg. position
    2.7

    Named in answers to

    • What is the best marketing automation software for a small business in Italy?, from ChatGPT, Claude and Gemini
    • I run a small B2B company in Italy, and our website leads go cold because nobody follows up in time. Which marketing automation tool would you recommend to nurture and score them?, from Gemini
    • Which marketing automation platform would you recommend to a small company in Italy?, from ChatGPT, Claude and Gemini
    • Which marketing automation software is easiest to start with for a small business in Italy with no marketing team?, from ChatGPT, Claude and Gemini

    Also written MailChimp

    Is this your business?
  4. 4HubSpot61%

    95%: 45 to 75%

    ChatGPT
    67%
    Claude
    83%
    Gemini
    33%
    Questions
    4 of 4
    Avg. position
    1.9

    Named in answers to

    • What is the best marketing automation software for a small business in Italy?, from ChatGPT, Claude and Gemini
    • I run a small B2B company in Italy, and our website leads go cold because nobody follows up in time. Which marketing automation tool would you recommend to nurture and score them?, from ChatGPT, Claude and Gemini
    • Which marketing automation platform would you recommend to a small company in Italy?, from ChatGPT and Claude
    • Which marketing automation software is easiest to start with for a small business in Italy with no marketing team?, from Claude

    Also written HubSpot Marketing Hub

    Is this your business?
  5. 5MailUp28%

    95%: 16 to 44%

    ChatGPT
    8%
    Claude
    75%
    Gemini
    0%
    Questions
    3 of 4
    Avg. position
    3.5

    Named in answers to

    • What is the best marketing automation software for a small business in Italy?, from ChatGPT and Claude
    • Which marketing automation platform would you recommend to a small company in Italy?, from Claude
    • Which marketing automation software is easiest to start with for a small business in Italy with no marketing team?, from Claude
    Is this your business?
  6. 6GetResponse25%

    95%: 14 to 41%

    ChatGPT
    8%
    Claude
    67%
    Gemini
    0%
    Questions
    3 of 4
    Avg. position
    4.3

    Named in answers to

    • What is the best marketing automation software for a small business in Italy?, from ChatGPT and Claude
    • Which marketing automation platform would you recommend to a small company in Italy?, from Claude
    • Which marketing automation software is easiest to start with for a small business in Italy with no marketing team?, from Claude
    Is this your business?
  7. 7MailerLite11%

    95%: 4 to 25%

    ChatGPT
    25%
    Claude
    0%
    Gemini
    8%
    Questions
    1 of 4
    Avg. position
    2.3

    Named in answers to

    • Which marketing automation software is easiest to start with for a small business in Italy with no marketing team?, from ChatGPT and Gemini
    Is this your business?
  8. 8Pipedrive8%

    95%: 3 to 22%

    ChatGPT
    0%
    Claude
    25%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    3

    Named in answers to

    • I run a small B2B company in Italy, and our website leads go cold because nobody follows up in time. Which marketing automation tool would you recommend to nurture and score them?, from Claude
    Is this your business?
  9. 9Zoho CRM Plus6%

    95%: 2 to 18%

    ChatGPT
    0%
    Claude
    17%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    4.5

    Named in answers to

    • I run a small B2B company in Italy, and our website leads go cold because nobody follows up in time. Which marketing automation tool would you recommend to nurture and score them?, from Claude
    Is this your business?
  10. 10Marketo6%

    95%: 2 to 18%

    ChatGPT
    0%
    Claude
    17%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    5.5

    Named in answers to

    • I run a small B2B company in Italy, and our website leads go cold because nobody follows up in time. Which marketing automation tool would you recommend to nurture and score them?, from Claude
    Is this your business?

Open a row to see each assistant's share of its own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 1 more name came up in a single answer and is counted above but not listed.

Marketing automation software in Italy: is this your field?

11different names in 36 answers, one of them only once. The assistants change their minds from one answer to the next.

Check whether AI names you
Is this your business?

Named on this list? Get the badge for your website and a free scan of who AI assistants recommend to your customers. Use the badge only for a business named here. It records this edition, without verifying ownership or promising future mentions.

See the badge codeSee the AI brand study for software, $290All done-for-you services
How the AIGROW Score is measured

No business can pay to appear in the Index, rise in it or be removed from it. How the Index stays neutral

AI Visibility Index · November 2026

Asked about marketing automation software in Italy, ChatGPT, Claude and Gemini named ActiveCampaign most often, in 92% of answers (its AI Recommendation Rate), then Brevo (92%) and Mailchimp (78%). Across 36 answers they named 11 different businesses, 1 of them only once. Each of four buyer questions was asked three times, in Italian, in November 2026.

The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.

Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.

Marketing automation software · Italy

92% of answers named ActiveCampaign

Answers
36
Businesses named
11
Named only once
1
Named by 2+ assistants
7 of 10
Named again on a rerun
88%

Edition November 2026. Download the data

Share this rankingLinkedInX

What each assistant said

The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.

#ChatGPTClaudeGemini
1Brevo100%ActiveCampaign100%ActiveCampaign100%
2ActiveCampaign75%Brevo92%Brevo83%
3Mailchimp75%HubSpot83%Mailchimp83%
4HubSpot67%Mailchimp75%HubSpot33%
5MailerLite25%MailUp75%MailerLite8%

Questions about marketing automation software in Italy

ChatGPT, Claude and Gemini named ActiveCampaign most often, in 92% of 36 answers, then Brevo (92%) and Mailchimp (78%). The names come from what the assistants answered to four buyer questions in November 2026; we have not checked that any of them is good, open or real.

Not always. ChatGPT named Brevo most often (100% of its answers), Claude ActiveCampaign (100%) and Gemini ActiveCampaign (100%). 7 of the 10 listed businesses were named by two or more of them.

Each question was asked three times. Of the names an assistant gave for a question, 88% came back in two or more of those runs; the rest came up once. The 95% range beside each rate in the ranking shows how far it could move by chance.

Run the free checker: it asks ChatGPT, Claude, Gemini and Grok two of the Index questions for marketing automation software, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up. Nothing can guarantee that an assistant names you.

Named here? Put it on your site

Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.

Correct or remove a listing
Named by AI assistants: Marketing automation software in Italy, AIGROW AI Visibility Index, November 2026
<a href="https://aigrow.gg/index/marketing-automation/italy"><img src="https://aigrow.gg/badges/index/2026-11/marketing-automation/italy.svg" width="312" height="100" alt="Named by AI assistants: Marketing automation software in Italy, AIGROW AI Visibility Index, November 2026"></a>

The questions

Asked word for word, three times each, to every assistant, in Italian. The English under each is our translation. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.

  1. 1Qual è il miglior software di marketing automation per una piccola impresa in Italia?What is the best marketing automation software for a small business in Italy?
  2. 2Ho una piccola azienda B2B in Italia e i contatti che arrivano dal sito si raffreddano perché nessuno li ricontatta in tempo. Quale strumento di marketing automation mi consiglieresti per seguirli e qualificarli in automatico?I run a small B2B company in Italy, and our website leads go cold because nobody follows up in time. Which marketing automation tool would you recommend to nurture and score them?
  3. 3Quale piattaforma di marketing automation consiglieresti a una piccola azienda in Italia?Which marketing automation platform would you recommend to a small company in Italy?
  4. 4Qual è il software di marketing automation più semplice per una piccola impresa in Italia senza un team marketing?Which marketing automation software is easiest to start with for a small business in Italy with no marketing team?

How to read this page

The full method
What it measures
Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
Why the ranges matter
36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
One business, several spellings
Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
A name is wrong
If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.

AI Visibility Index

Elsewhere in the Index

Marketing automation software elsewhere
AustraliaAustriaBelgiumBrazilCanadaDenmark
Also in Italy
CRM softwareAccounting softwareRestaurant POS systemsEmail marketing softwareProject management softwarePayroll software

Not on this list? See what ChatGPT says about your business

Marketing automation software, Italy: see whether the assistants name you, or someone else.

Free, no account, no card. About a minute.

Read the method

Edition November 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0