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Cost of a role · BLS May 2025

What a web designer costs in the US

The wage BLS measured across 113,330 jobs, what an employer pays on top of it, the pay in every state, and which of the job's core tasks already show up in AI use.

Medians for the whole US. Your own cost depends on where you hire, the benefits you offer and the hours worked.

Web Designer · United States
$129,530a year, fully loaded, at the median wage
Median wage
$104,000
Hourly wage
$50.00
Loaded per hour
$62.28
Middle half earns
$73,290 to $158,820
Jobs in the US
113,330

Wage × 1.2455 for benefits and payroll taxes, from BLS.

A web designer in the US is paid a median $104,000 a year, $50.00 an hour, across 113,330 jobs. With benefits, a small employer pays about $129,530. Of its 10 core tasks, 9 showed up in Claude.ai conversations in May 2026, and in 6 of those Claude mostly did the task rather than assisting.

The work, task by task

The 10 core tasks O*NET lists for web and digital interface designers, most important first, and how each showed up in Claude.ai conversations in May 2026. The bar splits those conversations between Claude doing the task and Claude helping a person do it.

  1. 01Identify problems uncovered by testing or customer feedback, and correct problems or refer problems to appropriate personnel for correction.Importance 4.3 of 50.35% of Claude.ai conversationsClaude.ai: 87% did the task, 13% helped · API: 95% did the task
  2. 02Design, build, or maintain Web sites, using authoring or scripting languages, content creation tools, management tools, and digital media.Importance 4.1 of 50.22% of Claude.ai conversationsClaude.ai: 53% did the task, 47% helped · API: 81% did the task
  3. 03Write supporting code for Web applications or Web sites.Importance 4.1 of 50.51% of Claude.ai conversationsClaude.ai: 57% did the task, 43% helped · API: 86% did the task
  4. 04Perform Web site tests according to planned schedules, or after any Web site or product revision.Importance 4.1 of 5under 0.01% of Claude.ai conversationsClaude.ai: 100% did the task, 0% helped · API: 98% did the task
  5. 05Collaborate with web development professionals, such as front-end or back-end developers, to complete the full scope of Web development projects.Importance 4.0 of 5under 0.01% of Claude.ai conversationsClaude.ai: 68% did the task, 32% helped
  6. 06Develop new visual design concepts and modify concepts based on stakeholder feedback.Importance 4.0 of 50.39% of Claude.ai conversationsClaude.ai: 19% did the task, 81% helped · API: 75% did the task
  7. 07Maintain understanding of current Web technologies or programming practices through continuing education, reading, or participation in professional conferences, workshops, or groups.Importance 4.0 of 5Not in the published AI data
  8. 08Respond to user email inquiries, or set up automated systems to send responses.Importance 3.9 of 50.08% of Claude.ai conversationsClaude.ai: 49% did the task, 51% helped · API: 97% did the task
  9. 09Conduct user research to determine design requirements and analyze user feedback to improve design quality.Importance 3.8 of 5under 0.01% of Claude.ai conversationsClaude.ai: 48% did the task, 52% helped · API: 98% did the task
  10. 10Perform or direct Web site updates.Importance 3.8 of 50.06% of Claude.ai conversationsClaude.ai: 77% did the task, 23% helped · API: 83% did the task

9 of 10 tasks appear in the Claude.ai sample of the Anthropic Economic Index for May 2026. A task without a row had too few conversations for Anthropic to publish, which is not the same as none. Shares are of all sampled Claude.ai conversations, so small figures are normal: 1.70% of every conversation that month was about this occupation.

Pay by state

The median annual wage in each state and DC, and the same wage fully loaded. California pays the most, $136,110; Mississippi the least, $48,550. BLS publishes no figure where its sample is too small, which leaves 5 gaps here.

Web designer pay by state, BLS May 2025
StateMedian wageFully loadedMiddle halfJobs
Alabama$51,860$64,590$48,730 to $96,450130
Alaska$71,300$88,800$60,650 to $87,41030
Arizona$98,070$122,150$76,540 to $145,620810
ArkansasNot published···
California$136,110$169,530$91,600 to $191,96027,090
Colorado$95,880$119,420$78,450 to $132,6203,250
Connecticut$94,660$117,900$67,250 to $100,0601,060
Delaware$93,880$116,930$66,520 to $106,190130
District of Columbia$107,650$134,080$85,040 to $136,480480
Florida$77,730$96,810$60,880 to $108,8004,620
Georgia$103,810$129,300$81,950 to $142,1102,800
HawaiiNot published··50
Idaho$64,250$80,020$49,850 to $98,960340
Illinois$85,710$106,750$67,580 to $129,8102,050
Indiana$63,430$79,000$58,980 to $85,1001,160
Iowa$69,060$86,010$48,330 to $84,220670
Kansas$70,620$87,960$55,380 to $93,100200
Kentucky$77,000$95,900$67,540 to $93,460590
Louisiana$68,790$85,680$50,030 to $91,090170
MaineNot published··380
Maryland$96,760$120,510$68,890 to $130,4701,310
Massachusetts$113,540$141,410$86,420 to $157,5102,740
Michigan$81,010$100,900$58,000 to $113,1201,750
Minnesota$82,650$102,940$63,100 to $100,3601,520
Mississippi$48,550$60,470$48,260 to $69,780230
Missouri$70,970$88,390$52,200 to $90,9201,210
Montana$77,030$95,940$63,520 to $138,520100
Nebraska$65,520$81,610$51,710 to $83,170720
Nevada$80,120$99,790$63,990 to $120,0501,180
New Hampshire$111,150$138,440$69,990 to $145,580430
New Jersey$95,310$118,710$71,160 to $130,5902,170
New Mexico$53,300$66,390$43,040 to $79,620200
New York$120,990$150,690$94,620 to $167,59016,560
North Carolina$97,990$122,050$63,920 to $133,8603,400
North Dakota$64,260$80,040$59,050 to $80,50040
Ohio$83,360$103,820$60,490 to $125,6002,520
Oklahoma$76,440$95,210$51,140 to $90,040340
Oregon$102,220$127,320$77,110 to $140,3701,230
Pennsylvania$104,160$129,730$74,230 to $129,2202,820
Rhode Island$105,990$132,010$76,350 to $137,110240
South Carolina$80,930$100,800$57,870 to $101,740800
South DakotaNot published···
Tennessee$63,510$79,100$57,890 to $63,5103,610
Texas$102,650$127,850$78,480 to $138,4305,910
Utah$99,990$124,540$79,130 to $131,4301,060
VermontNot published···
Virginia$77,140$96,080$54,790 to $102,3701,990
Washington$130,480$162,510$75,570 to $170,40011,580
West Virginia$71,880$89,530$52,580 to $133,360200
Wisconsin$95,340$118,750$71,020 to $103,530880
Wyoming$67,020$83,470$51,710 to $94,420110

The same benefits ratio applies in every state, because BLS does not publish benefit costs by business size for each state. The middle half is the 25th to 75th percentile wage.

Where the numbers come from

Every figure is copied from a public file. The only arithmetic is the loaded cost: the wage times 1.2455.

Wages
BLS Occupational Employment and Wage Statistics, May 2025, occupation 15-1255 (Web and Digital Interface Designers). Annual figures are the hourly wage times 2,080 hours, as BLS computes them, so they already include pay for paid leave.
Fully loaded
BLS Employer Costs for Employee Compensation, June 2026 (2026 Q2), private businesses with 1 to 49 workers: $37.64 an hour in total compensation over $27.88 in wages plus $2.34 in paid leave gives 1.2455. Paid leave sits in the denominator because the annual wage already pays it.
Tasks
O*NET 31.0 core tasks for 15-1255.00, the ten most important by their importance rating. A few occupations list fewer core tasks.
AI use
Anthropic Economic Index, release of June 2026, conversations from May 2026. "Did the task" is Anthropic's automation share, where the user directs Claude to do the work; "helped" is augmentation, where the user works with Claude to learn, check or iterate.
Not measured
What a particular business pays, and whether an AI system can do a task well. The AI figures count conversations about a task, not jobs replaced.

This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. AI use data from the Anthropic Economic Index by Anthropic, under CC BY. Wage and benefit data from the U.S. Bureau of Labor Statistics.

What would an AI system cost for this work?

Put $129,530 beside the running cost of a system doing the tasks above, with the build counted in year one.

BLS wages May 2025 · O*NET 31.0 · Anthropic Economic Index