Financial advisors in Chicago that AI assistants recommend
We asked ChatGPT and Claude the four questions a buyer asks when looking for financial advisors in Chicago, three times each, in English, and counted who they named. These are the businesses named in two or more of the 24 answers.
Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.
- Answers
- 24
- Businesses named
- 34
- Named only once
- 18
- Named by 2+ assistants
- 14 of 16
- Named again on a rerun
- 24%
Edition September 2026. Download the data
Asked for financial advisors in Chicago, ChatGPT and Claude most often named Northern Trust Wealth Management (38% of answers), Modera Wealth Management (33%) and William Blair Investment Management (29%). Across 24 answers they named 34 different businesses, 18 of them only once. Each of four buyer questions was asked three times, in English, in September 2026.
The ranking
Share is the fraction of the 24 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.
| # | Business | Share | ChatGPT | Claude | Questions | Avg. position |
|---|---|---|---|---|---|---|
| 1 | Northern Trust Wealth Management | 95%: 21 to 57% | 42% | 33% | 2 of 4 | 2.3 |
| 2 | Modera Wealth Management | 95%: 18 to 53% | 17% | 50% | 3 of 4 | 1.9 |
| 3 | William Blair Investment Management | 95%: 15 to 49% | 25% | 33% | 3 of 4 | 1 |
| 4 | William Blair Private Wealth Management | 95%: 15 to 49% | 33% | 25% | 3 of 4 | 3.3 |
| 5 | Cresset Asset Management | 95%: 12 to 45% | 25% | 25% | 3 of 4 | 3.3 |
| 6 | The Planning Center | 95%: 9 to 41% | 33% | 8% | 3 of 4 | 1.8 |
| 7 | The Mather GroupAlso written The Mather Group, LLC | 95%: 9 to 41% | 17% | 25% | 3 of 4 | 2.6 |
| 8 | RMB Capital | 95%: 7 to 36% | 17% | 17% | 2 of 4 | 2.5 |
| 9 | Wipfli Financial Advisors | 95%: 7 to 36% | 17% | 17% | 1 of 4 | 2.5 |
| 10 | Wealthspire Advisors | 95%: 4 to 31% | 17% | 8% | 1 of 4 | 2.3 |
| 11 | BMO Private Wealth | 95%: 4 to 31% | 17% | 8% | 2 of 4 | 2.7 |
| 12 | Mesirow Wealth Management | 95%: 4 to 31% | 17% | 8% | 3 of 4 | 3 |
| 13 | Morningstar Investment ManagementAlso written Morningstar Investment Management LLC | 95%: 2 to 26% | 8% | 8% | 2 of 4 | 2 |
| 14 | Edelman Financial Engines | 95%: 2 to 26% | 0% | 17% | 2 of 4 | 2.5 |
| 15 | Mesirow Wealth Advisors | 95%: 2 to 26% | 8% | 8% | 1 of 4 | 2.5 |
| 16 | Wetherby Asset Management | 95%: 2 to 26% | 0% | 17% | 2 of 4 | 2.5 |
Each assistant column is the share of that assistant's own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 18 more names came up in a single answer and are counted above but not listed.
What each assistant said
The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.
| # | ChatGPT | Claude |
|---|---|---|
| 1 | Northern Trust Wealth Management42% | Modera Wealth Management50% |
| 2 | William Blair Private Wealth Management33% | Northern Trust Wealth Management33% |
| 3 | The Planning Center33% | William Blair Investment Management33% |
| 4 | William Blair Investment Management25% | William Blair Private Wealth Management25% |
| 5 | Cresset Asset Management25% | Cresset Asset Management25% |
Named here? Put it on your site
Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.
<a href="https://aigrow.gg/index/financial-advisors/chicago"><img src="https://aigrow.gg/badges/index/2026-09/financial-advisors/chicago.svg" width="312" height="100" alt="Named by AI assistants: Financial advisors in Chicago, AIGROW AI Visibility Index, September 2026"></a>The questions
Asked word for word, three times each, to every assistant through its API. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.
- 1Who is the best financial advisor in Chicago?
- 2I want help planning my retirement in Chicago. Which financial advisor would you recommend?
- 3Which fee-only financial advisor in Chicago would you recommend?
- 4Which wealth management firm in Chicago would you recommend for a family?
How to read this page
- What it measures
- Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
- Why the ranges matter
- 24 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
- One business, several spellings
- Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
- A name is wrong
- If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.
Elsewhere in the Index
- Also in Chicago
- DentistsLawyersAccountantsPlumbersGymsReal estate agencies
Is your business on this list?
The free scan asks the same assistants the questions your customers ask, scores whether they name you, and lists who they name instead.
Edition September 2026 · data under CC BY 4.0