Financial advisors in London that AI assistants recommend

Name: AI assistant recommendations: Financial advisors in London, November 2026
Creator: AIGROW
License: https://creativecommons.org/licenses/by/4.0/

Evelyn Partners is named most, in 58% of 36 answers.

The ranking

AI Recommendation Rate

1Evelyn Partners58%
95%: 42 to 73%
ChatGPT
75%
Claude
58%
Gemini
42%
Questions
4 of 4
Avg. position
2.8
Named in answers to
- Who is the best financial adviser in London?, from ChatGPT, Claude and Gemini
- I want help planning my retirement in London. Which financial adviser would you recommend?, from ChatGPT and Gemini
- Which independent financial adviser in London would you recommend?, from Claude
- Which wealth management firm in London would you recommend for a family?, from ChatGPT, Claude and Gemini
Also written Tilney Smith & Williamson, Tilney, Smith & Williamson
Is this your business?
2Brewin Dolphin53%
95%: 37 to 68%
ChatGPT
50%
Claude
50%
Gemini
58%
Questions
3 of 4
Avg. position
2.8
Named in answers to
- Who is the best financial adviser in London?, from ChatGPT, Claude and Gemini
- I want help planning my retirement in London. Which financial adviser would you recommend?, from ChatGPT and Gemini
- Which wealth management firm in London would you recommend for a family?, from ChatGPT, Claude and Gemini
Is this your business?
3Rathbones50%
95%: 35 to 66%
ChatGPT
75%
Claude
42%
Gemini
33%
Questions
3 of 4
Avg. position
2.4
Named in answers to
- Who is the best financial adviser in London?, from ChatGPT, Claude and Gemini
- I want help planning my retirement in London. Which financial adviser would you recommend?, from ChatGPT and Gemini
- Which wealth management firm in London would you recommend for a family?, from ChatGPT, Claude and Gemini
Also written Rathbones Group, Rathbones Group Plc, Rathbones Financial Planning
Is this your business?
4Quilter Cheviot33%
95%: 20 to 50%
ChatGPT
58%
Claude
42%
Gemini
0%
Questions
3 of 4
Avg. position
3.7
Named in answers to
- Who is the best financial adviser in London?, from ChatGPT and Claude
- I want help planning my retirement in London. Which financial adviser would you recommend?, from ChatGPT
- Which wealth management firm in London would you recommend for a family?, from ChatGPT and Claude
Also written Quilter Cheviot Financial Planning
Is this your business?
5Killik & Co19%
95%: 10 to 35%
ChatGPT
8%
Claude
0%
Gemini
50%
Questions
3 of 4
Avg. position
2.3
Named in answers to
- Who is the best financial adviser in London?, from Gemini
- I want help planning my retirement in London. Which financial adviser would you recommend?, from ChatGPT and Gemini
- Which wealth management firm in London would you recommend for a family?, from Gemini
Is this your business?
6Charles Stanley19%
95%: 10 to 35%
ChatGPT
8%
Claude
33%
Gemini
17%
Questions
4 of 4
Avg. position
3.7
Named in answers to
- Who is the best financial adviser in London?, from Claude and Gemini
- I want help planning my retirement in London. Which financial adviser would you recommend?, from Gemini
- Which independent financial adviser in London would you recommend?, from Claude
- Which wealth management firm in London would you recommend for a family?, from ChatGPT and Claude
Is this your business?
7St. James's Place17%
95%: 8 to 32%
ChatGPT
0%
Claude
50%
Gemini
0%
Questions
2 of 4
Avg. position
1
Named in answers to
- Who is the best financial adviser in London?, from Claude
- Which wealth management firm in London would you recommend for a family?, from Claude
Also written St. James's Place Wealth Management
Is this your business?
8Fairstone Financial Management17%
95%: 8 to 32%
ChatGPT
0%
Claude
25%
Gemini
25%
Questions
1 of 4
Avg. position
1.3
Named in answers to
- Which independent financial adviser in London would you recommend?, from Claude and Gemini
Is this your business?
9Mazars Financial Planning11%
95%: 4 to 25%
ChatGPT
8%
Claude
25%
Gemini
0%
Questions
2 of 4
Avg. position
4.8
Named in answers to
- I want help planning my retirement in London. Which financial adviser would you recommend?, from ChatGPT
- Which independent financial adviser in London would you recommend?, from Claude
Is this your business?
10Cazenove Capital8%
95%: 3 to 22%
ChatGPT
8%
Claude
0%
Gemini
17%
Questions
1 of 4
Avg. position
2.7
Named in answers to
- Which wealth management firm in London would you recommend for a family?, from ChatGPT and Gemini
Is this your business?
11EQ Investors8%
95%: 3 to 22%
ChatGPT
25%
Claude
0%
Gemini
0%
Questions
1 of 4
Avg. position
3
Named in answers to
- Which independent financial adviser in London would you recommend?, from ChatGPT
Is this your business?
12True Potential Wealth Management8%
95%: 3 to 22%
ChatGPT
0%
Claude
25%
Gemini
0%
Questions
1 of 4
Avg. position
3.7
Named in answers to
- Which independent financial adviser in London would you recommend?, from Claude
Is this your business?
13Chase de Vere8%
95%: 3 to 22%
ChatGPT
0%
Claude
17%
Gemini
8%
Questions
1 of 4
Avg. position
4.7
Named in answers to
- Which independent financial adviser in London would you recommend?, from Claude and Gemini
Is this your business?
14Coutts8%
95%: 3 to 22%
ChatGPT
0%
Claude
17%
Gemini
8%
Questions
1 of 4
Avg. position
5
Named in answers to
- Which wealth management firm in London would you recommend for a family?, from Claude and Gemini
Is this your business?
15Foster Denovo6%
95%: 2 to 18%
ChatGPT
17%
Claude
0%
Gemini
0%
Questions
1 of 4
Avg. position
1
Named in answers to
- Which independent financial adviser in London would you recommend?, from ChatGPT
Is this your business?
16Ruffer LLP6%
95%: 2 to 18%
ChatGPT
0%
Claude
0%
Gemini
17%
Questions
1 of 4
Avg. position
1
Named in answers to
- Which wealth management firm in London would you recommend for a family?, from Gemini
Is this your business?
17Chapters Financial6%
95%: 2 to 18%
ChatGPT
0%
Claude
0%
Gemini
17%
Questions
1 of 4
Avg. position
2
Named in answers to
- Which independent financial adviser in London would you recommend?, from Gemini
Is this your business?
18Cavendish Ware6%
95%: 2 to 18%
ChatGPT
17%
Claude
0%
Gemini
0%
Questions
1 of 4
Avg. position
2.5
Named in answers to
- Which independent financial adviser in London would you recommend?, from ChatGPT
Is this your business?
19London & Capital6%
95%: 2 to 18%
ChatGPT
0%
Claude
0%
Gemini
17%
Questions
1 of 4
Avg. position
2.5
Named in answers to
- Which independent financial adviser in London would you recommend?, from Gemini
Is this your business?
20Sarasin & Partners6%
95%: 2 to 18%
ChatGPT
0%
Claude
0%
Gemini
17%
Questions
1 of 4
Avg. position
3
Named in answers to
- Which wealth management firm in London would you recommend for a family?, from Gemini
Is this your business?
21Succession Wealth6%
95%: 2 to 18%
ChatGPT
0%
Claude
17%
Gemini
0%
Questions
1 of 4
Avg. position
4
Named in answers to
- Who is the best financial adviser in London?, from Claude
Is this your business?
22LEBC Group6%
95%: 2 to 18%
ChatGPT
0%
Claude
17%
Gemini
0%
Questions
1 of 4
Avg. position
6.5
Named in answers to
- Which independent financial adviser in London would you recommend?, from Claude
Is this your business?

Open a row to see each assistant's share of its own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 16 more names came up in a single answer and are counted above but not listed.

Financial advisors in London: is this your field?

38different names in 36 answers, 16 of them only once. The assistants change their minds from one answer to the next.

Check whether AI names you

Is this your business?

Named on this list? Get the badge for your website and a free scan of who AI assistants recommend to your customers. Use the badge only for a business named here. It records this edition, without verifying ownership or promising future mentions.

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No business can pay to appear in the Index, rise in it or be removed from it. How the Index stays neutral

AI Visibility Index · November 2026

Asked about financial advisors in London, ChatGPT, Claude and Gemini named Evelyn Partners most often, in 58% of answers (its AI Recommendation Rate), then Brewin Dolphin (53%) and Rathbones (50%). Across 36 answers they named 38 different businesses, 16 of them only once. Each of four buyer questions was asked three times, in English, in November 2026.

The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.

Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.

58% of answers named Evelyn Partners

Answers: 36
Businesses named: 38
Named only once: 16
Named by 2+ assistants: 11 of 22
Named again on a rerun: 62%

Edition November 2026. Download the data

What each assistant said

The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.

#	ChatGPT	Claude	Gemini
1	Evelyn Partners75%	Evelyn Partners58%	Brewin Dolphin58%
2	Rathbones75%	Brewin Dolphin50%	Killik & Co50%
3	Quilter Cheviot58%	St. James's Place50%	Evelyn Partners42%
4	Brewin Dolphin50%	Rathbones42%	Rathbones33%
5	EQ Investors25%	Quilter Cheviot42%	Fairstone Financial Management25%

Claude named no business in 3 of its 12 answers.

Questions about financial advisors in London

How AI assistants recommend financial advisors

ChatGPT, Claude and Gemini named Evelyn Partners most often, in 58% of 36 answers, then Brewin Dolphin (53%) and Rathbones (50%). The names come from what the assistants answered to four buyer questions in November 2026; we have not checked that any of them is good, open or real.

Not always. ChatGPT named Evelyn Partners most often (75% of its answers), Claude Evelyn Partners (58%) and Gemini Brewin Dolphin (58%). 11 of the 22 listed businesses were named by two or more of them.

Each question was asked three times. Of the names an assistant gave for a question, 62% came back in two or more of those runs; the rest came up once. The 95% range beside each rate in the ranking shows how far it could move by chance.

Run the free checker: it asks ChatGPT, Claude, Gemini and Grok two of the Index questions for financial advisors, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up. The page on how AI assistants recommend financial advisors shows what an owner can work on. Nothing can guarantee that an assistant names you.

Named here? Put it on your site

Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.

Correct or remove a listing

<a href="https://aigrow.gg/index/financial-advisors/london"><img src="https://aigrow.gg/badges/index/2026-11/financial-advisors/london.svg" width="312" height="100" alt="Named by AI assistants: Financial advisors in London, AIGROW AI Visibility Index, November 2026"></a>

The questions

Asked word for word, three times each, to every assistant. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.

1Who is the best financial adviser in London?
2I want help planning my retirement in London. Which financial adviser would you recommend?
3Which independent financial adviser in London would you recommend?
4Which wealth management firm in London would you recommend for a family?

How to read this page

The full method

What it measures: Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
Why the ranges matter: 36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
One business, several spellings: Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
A name is wrong: If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.

Where the assistants look

The sites read most often, with web search on, before the assistants answer about this category in the United Kingdom. From the AI Source Map: 8 answers.

See every site for this category