Financial advisors in Stockholm that AI assistants recommend
We asked ChatGPT, Claude and Gemini the four questions a buyer asks when looking for financial advisors in Stockholm, three times each, in Swedish, and counted who they named. These are the businesses named in two or more of the 36 answers.
Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.
- Answers
- 36
- Businesses named
- 23
- Named only once
- 9
- Named by 2+ assistants
- 9 of 14
- Named again on a rerun
- 66%
Edition September 2026. Download the data
Asked for financial advisors in Stockholm, ChatGPT, Claude and Gemini most often named Söderberg & Partners (72% of answers), Carnegie Private Banking (47%) and SEB Private Banking (47%). Across 36 answers they named 23 different businesses, 9 of them only once. Each of four buyer questions was asked three times, in Swedish, in September 2026.
The ranking
The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.
| # | Business | AI Recommendation Rate | ChatGPT | Claude | Gemini | Questions | Avg. position |
|---|---|---|---|---|---|---|---|
| 1 | Söderberg & PartnersAlso written Söderberg & Partners Wealth ManagementIs this your business? | 95%: 56 to 84% | 58% | 58% | 100% | 4 of 4 | 1.9 |
| 2 | Carnegie Private BankingIs this your business? | 95%: 32 to 63% | 50% | 25% | 67% | 3 of 4 | 2.4 |
| 3 | SEB Private BankingIs this your business? | 95%: 32 to 63% | 25% | 50% | 67% | 3 of 4 | 2.4 |
| 4 | Max MatthiessenIs this your business? | 95%: 27 to 58% | 50% | 33% | 42% | 3 of 4 | 2.6 |
| 5 | HandelsbankenAlso written Handelsbanken Private Banking, Handelsbanken Wealth ManagementIs this your business? | 95%: 25 to 55% | 17% | 50% | 50% | 3 of 4 | 4.3 |
| 6 | Nordea Private BankingIs this your business? | 95%: 14 to 41% | 0% | 50% | 25% | 3 of 4 | 4.4 |
| 7 | SmåspararguidenIs this your business? | 95%: 10 to 35% | 33% | 0% | 25% | 2 of 4 | 1 |
| 8 | FormueAlso written Formue NordicsIs this your business? | 95%: 4 to 25% | 0% | 0% | 33% | 2 of 4 | 4 |
| 9 | Cliens KapitalförvaltningIs this your business? | 95%: 4 to 25% | 0% | 0% | 33% | 2 of 4 | 4.8 |
| 10 | AvanzaAlso written Avanza PensionIs this your business? | 95%: 4 to 25% | 8% | 17% | 8% | 2 of 4 | 5 |
| 11 | FinanskompetensIs this your business? | 95%: 3 to 22% | 0% | 0% | 25% | 1 of 4 | 2 |
| 12 | ÖhmanAlso written Öhman Fonder, Öhman Private BankingIs this your business? | 95%: 3 to 22% | 0% | 8% | 17% | 1 of 4 | 4.3 |
| 13 | Alfred BergAlso written Alfred Berg KapitalförvaltningIs this your business? | 95%: 2 to 18% | 0% | 17% | 0% | 1 of 4 | 7 |
| 14 | SkandiaIs this your business? | 95%: 2 to 18% | 0% | 17% | 0% | 2 of 4 | 8 |
Each assistant column is the share of that assistant's own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 9 more names came up in a single answer and are counted above but not listed.
Is this your business?
See what the assistants say about your business today. The free checker asks ChatGPT, Claude, Gemini and Grok two of the Index questions for this category, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up.
What each assistant said
The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.
| # | ChatGPT | Claude | Gemini |
|---|---|---|---|
| 1 | Söderberg & Partners58% | Söderberg & Partners58% | Söderberg & Partners100% |
| 2 | Carnegie Private Banking50% | SEB Private Banking50% | Carnegie Private Banking67% |
| 3 | Max Matthiessen50% | Handelsbanken50% | SEB Private Banking67% |
| 4 | Småspararguiden33% | Nordea Private Banking50% | Handelsbanken50% |
| 5 | SEB Private Banking25% | Max Matthiessen33% | Max Matthiessen42% |
Claude named no business in 5 of its 12 answers.
Named here? Put it on your site
Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.
<a href="https://aigrow.gg/index/financial-advisors/stockholm"><img src="https://aigrow.gg/badges/index/2026-09/financial-advisors/stockholm.svg" width="312" height="100" alt="Named by AI assistants: Financial advisors in Stockholm, AIGROW AI Visibility Index, September 2026"></a>The questions
Asked word for word, three times each, to every assistant, in Swedish. The English under each is our translation. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.
- 1Vem är den bästa finansiella rådgivaren i Stockholm?Who is the best financial advisor in Stockholm?
- 2Jag vill ha hjälp att planera min pension i Stockholm. Vilken finansiell rådgivare skulle du rekommendera?I want help planning my retirement in Stockholm. Which financial advisor would you recommend?
- 3Vilken arvodesbaserad finansiell rådgivare i Stockholm skulle du rekommendera?Which fee-only financial advisor in Stockholm would you recommend?
- 4Vilken förmögenhetsförvaltare i Stockholm skulle du rekommendera för en familj?Which wealth management firm in Stockholm would you recommend for a family?
How to read this page
- What it measures
- Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
- Why the ranges matter
- 36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
- One business, several spellings
- Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
- A name is wrong
- If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.
Elsewhere in the Index
- Also in Stockholm
- DentistsLawyersAccountantsPlumbersGymsReal estate agencies
Is your business on this list?
The free scan asks the same assistants the questions your customers ask, scores whether they name you, and lists who they name instead.
Edition September 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0