Insurance brokers in Glasgow that AI assistants recommend

Bruce Stevenson Insurance Brokers is named most, in 69% of 36 answers.

Insurance brokers in Glasgow named by AI assistants, November 2026

  1. 1Bruce Stevenson Insurance Brokers69%

    95%: 53 to 82%

    ChatGPT
    58%
    Claude
    50%
    Gemini
    100%
    Questions
    4 of 4
    Avg. position
    1.7

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from ChatGPT, Claude and Gemini
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from ChatGPT, Claude and Gemini
    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Gemini
    • Which independent insurance broker in Glasgow would you recommend to a family?, from ChatGPT, Claude and Gemini
    Is this your business?
  2. 2Clark Thomson31%

    95%: 18 to 47%

    ChatGPT
    0%
    Claude
    8%
    Gemini
    83%
    Questions
    4 of 4
    Avg. position
    2.1

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from Gemini
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from Gemini
    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Gemini
    • Which independent insurance broker in Glasgow would you recommend to a family?, from Claude and Gemini

    Also written Clark Thomson Insurance Brokers

    Is this your business?
  3. 3Alan Boswell Group31%

    95%: 18 to 47%

    ChatGPT
    0%
    Claude
    83%
    Gemini
    8%
    Questions
    4 of 4
    Avg. position
    3.5

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from Claude
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from Claude and Gemini
    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Claude
    • Which independent insurance broker in Glasgow would you recommend to a family?, from Claude
    Is this your business?
  4. 4Howden28%

    95%: 16 to 44%

    ChatGPT
    83%
    Claude
    0%
    Gemini
    0%
    Questions
    4 of 4
    Avg. position
    1.5

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from ChatGPT
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from ChatGPT
    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from ChatGPT
    • Which independent insurance broker in Glasgow would you recommend to a family?, from ChatGPT

    Also written Howden Insurance, Howden Insurance Brokers, Howden Scotland

    Is this your business?
  5. 5Henderson Insurance Brokers22%

    95%: 12 to 38%

    ChatGPT
    25%
    Claude
    17%
    Gemini
    25%
    Questions
    3 of 4
    Avg. position
    3.3

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from ChatGPT, Claude and Gemini
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from ChatGPT and Claude
    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Gemini
    Is this your business?
  6. 6Towergate Insurance19%

    95%: 10 to 35%

    ChatGPT
    8%
    Claude
    42%
    Gemini
    8%
    Questions
    2 of 4
    Avg. position
    3.3

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from Claude
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from ChatGPT, Claude and Gemini

    Also written Towergate Insurance Glasgow, Towergate Insurance Brokers Glasgow

    Is this your business?
  7. 7Aston Lark17%

    95%: 8 to 32%

    ChatGPT
    0%
    Claude
    42%
    Gemini
    8%
    Questions
    2 of 4
    Avg. position
    2.8

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from Claude and Gemini
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from Claude

    Also written Aston Lark Glasgow

    Is this your business?
  8. 8GS Group14%

    95%: 6 to 29%

    ChatGPT
    0%
    Claude
    0%
    Gemini
    42%
    Questions
    2 of 4
    Avg. position
    2.4

    Named in answers to

    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Gemini
    • Which independent insurance broker in Glasgow would you recommend to a family?, from Gemini
    Is this your business?
  9. 9Gallagher14%

    95%: 6 to 29%

    ChatGPT
    33%
    Claude
    0%
    Gemini
    8%
    Questions
    2 of 4
    Avg. position
    3

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from ChatGPT
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from ChatGPT and Gemini

    Also written Gallagher Insurance

    Is this your business?
  10. 10Compare the Market8%

    95%: 3 to 22%

    ChatGPT
    0%
    Claude
    25%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    1

    Named in answers to

    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Claude
    Is this your business?
  11. 11Romero Insurance Brokers8%

    95%: 3 to 22%

    ChatGPT
    0%
    Claude
    25%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    1.3

    Named in answers to

    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from Claude
    Is this your business?
  12. 12MoneySuperMarket8%

    95%: 3 to 22%

    ChatGPT
    0%
    Claude
    25%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    2

    Named in answers to

    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Claude
    Is this your business?
  13. 13TL Dallas8%

    95%: 3 to 22%

    ChatGPT
    25%
    Claude
    0%
    Gemini
    0%
    Questions
    2 of 4
    Avg. position
    2

    Named in answers to

    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from ChatGPT
    • Which independent insurance broker in Glasgow would you recommend to a family?, from ChatGPT

    Also written TL Dallas & Co, TL Dallas & Co Ltd, TL Dallas Group

    Is this your business?
  14. 14Confused.com8%

    95%: 3 to 22%

    ChatGPT
    0%
    Claude
    25%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    3

    Named in answers to

    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Claude
    Is this your business?
  15. 15GoCompare8%

    95%: 3 to 22%

    ChatGPT
    0%
    Claude
    25%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    4

    Named in answers to

    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from Claude
    Is this your business?
  16. 16PIB Insurance Brokers8%

    95%: 3 to 22%

    ChatGPT
    0%
    Claude
    25%
    Gemini
    0%
    Questions
    2 of 4
    Avg. position
    5

    Named in answers to

    • Who is the best insurance broker in Glasgow?, from Claude
    • I need insurance for my small business in Glasgow. Which broker would you recommend?, from Claude

    Also written PIB Insurance Brokers Glasgow

    Is this your business?
  17. 17Swinton Insurance6%

    95%: 2 to 18%

    ChatGPT
    17%
    Claude
    0%
    Gemini
    0%
    Questions
    1 of 4
    Avg. position
    2.5

    Named in answers to

    • Which insurance agency in Glasgow can find me cheaper home and car insurance?, from ChatGPT
    Is this your business?

Open a row to see each assistant's share of its own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 29 more names came up in a single answer and are counted above but not listed.

Insurance brokers in Glasgow: is this your field?

46different names in 36 answers, 29 of them only once. The assistants change their minds from one answer to the next.

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How the AIGROW Score is measured

No business can pay to appear in the Index, rise in it or be removed from it. How the Index stays neutral

AI Visibility Index · November 2026

Asked about insurance brokers in Glasgow, ChatGPT, Claude and Gemini named Bruce Stevenson Insurance Brokers most often, in 69% of answers (its AI Recommendation Rate), then Clark Thomson (31%). Across 36 answers they named 46 different businesses, 29 of them only once. Each of four buyer questions was asked three times, in English, in November 2026.

The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.

Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.

Insurance brokers · Glasgow

69% of answers named Bruce Stevenson Insurance Brokers

Answers
36
Businesses named
46
Named only once
29
Named by 2+ assistants
7 of 17
Named again on a rerun
51%

Edition November 2026. Download the data

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What each assistant said

The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.

#ChatGPTClaudeGemini
1Howden83%Alan Boswell Group83%Bruce Stevenson Insurance Brokers100%
2Bruce Stevenson Insurance Brokers58%Bruce Stevenson Insurance Brokers50%Clark Thomson83%
3Gallagher33%Towergate Insurance42%GS Group42%
4Henderson Insurance Brokers25%Aston Lark42%Henderson Insurance Brokers25%
5TL Dallas25%Compare the Market25%Alan Boswell Group8%

Questions about insurance brokers in Glasgow

ChatGPT, Claude and Gemini named Bruce Stevenson Insurance Brokers most often, in 69% of 36 answers, then Clark Thomson (31%) and Alan Boswell Group (31%). The names come from what the assistants answered to four buyer questions in November 2026; we have not checked that any of them is good, open or real.

Not always. ChatGPT named Howden most often (83% of its answers), Claude Alan Boswell Group (83%) and Gemini Bruce Stevenson Insurance Brokers (100%). 7 of the 17 listed businesses were named by two or more of them.

Each question was asked three times. Of the names an assistant gave for a question, 51% came back in two or more of those runs; the rest came up once. The 95% range beside each rate in the ranking shows how far it could move by chance.

Run the free checker: it asks ChatGPT, Claude, Gemini and Grok two of the Index questions for insurance brokers, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up. The page on how AI assistants recommend insurance brokers shows what an owner can work on. Nothing can guarantee that an assistant names you.

Named here? Put it on your site

Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.

Named by AI assistants: Insurance brokers in Glasgow, AIGROW AI Visibility Index, November 2026
<a href="https://aigrow.gg/index/insurance-brokers/glasgow"><img src="https://aigrow.gg/badges/index/2026-11/insurance-brokers/glasgow.svg" width="312" height="100" alt="Named by AI assistants: Insurance brokers in Glasgow, AIGROW AI Visibility Index, November 2026"></a>

The questions

Asked word for word, three times each, to every assistant. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.

  1. 1Who is the best insurance broker in Glasgow?
  2. 2I need insurance for my small business in Glasgow. Which broker would you recommend?
  3. 3Which insurance agency in Glasgow can find me cheaper home and car insurance?
  4. 4Which independent insurance broker in Glasgow would you recommend to a family?

How to read this page

What it measures
Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
Why the ranges matter
36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
One business, several spellings
Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
A name is wrong
If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.

Where the assistants look

The sites read most often, with web search on, before the assistants answer about this category in the United Kingdom. From the AI Source Map: 8 answers.

reddit.com
Read in 88% of the answers
wikipedia.org
Read in 88% of the answers
trustpilot.com
Read in 63% of the answers

AI Visibility Index

Not on this list? See what ChatGPT says about your business

Insurance brokers, Glasgow: see whether the assistants name you, or someone else.

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Edition November 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0