AI Visibility Report

Latest edition: November 2026. We asked ChatGPT, Claude and Gemini the questions buyers ask, three times each, about 80 kinds of business in 148 places, and counted every name. These are the patterns across all of them.

The data
178,102answers counted
Calls made
178,128
Pages
4,948
Pages ranked
4,939
Assistants
3

Download the data as CSV

Across the 4939 ranked pages of the November 2026 Index, 54% of the names an assistant gave came back when it was asked the same question again, and any two assistants shared 19% of their names. The average page gathered 36 different businesses, 50% of them named once, and its leader appeared in 57% of answers.

Findings

Averages over the ranked pages of the edition.

  1. Asked the same question again, an assistant repeats 54% of its names.

    For each assistant and question, the names that came back in at least two of three runs, as a share of every name those runs gave. The rest appeared once and did not return, which is why a single answer is a poor guide to what an assistant says about a business.

  2. Any two assistants share 19% of the names they give.

    For each pair of assistants that both named someone on a page, the names both gave as a share of the names either gave, averaged over pairs and pages. Being named by one assistant says little about the others.

  3. Asked for a local business, Claude named no one in 29% of its answers.

    An empty answer is not a failed call: the model replied and named nobody. Asked about software, Claude named no one in 1% of its answers. Asked for a local business, ChatGPT named no one in 4% and Gemini named no one in 0%. Asked about consumer brands such as banks and mobile carriers, Claude named no one in 1% of its answers.

  4. 62% of the businesses in a ranking were named by only one assistant.

    Of the businesses a page lists, those that a single assistant named in two or more answers and no other assistant named at all.

  5. A page gathers 36 different names, and 50% of them are named only once.

    Distinct businesses named across every answer on a page, and the share of them that a single answer named. Those one-off names are counted but never listed.

  6. The most-named business appears in 57% of answers.

    The leader's share on the average ranked page. On 3,452 of 4,939 ranked pages at least one business was named by every assistant asked there.

What changed from the previous edition

October 2026 compared with November 2026.

Comparable headline figures for the previous edition are not available here. Its original data and DOI are in the archive below.

Download and cite the latest edition

This address always shows the latest published edition. Use its edition DOI when you need a citation that preserves the data you read.

Latest edition
November 2026
DOI for the latest archived edition
10.5281/zenodo.23082266

To cite this edition: AIGROW (2026). AI Visibility Index, November 2026 edition [Data set]. Zenodo. https://doi.org/10.5281/zenodo.23934866

Past editions

Each edition keeps its original dataset and DOI. The latest report stays here.

By assistant

Every call, including the ones that failed. The last three columns are the answers that replied but named no business: about a local trade, about software and about a consumer brand.

AssistantCallsFailedNames per answerNamed no one, localNamed no one, softwareNamed no one, brands
ChatGPTAPI gateway59,37603.04%0%0%
ClaudeMaker’s API59,37603.929%1%1%
GeminiAPI gateway59,376263.20%0%0%

By country

Questions were asked in the language of each country. Pages that were not ranked count here too.

CountryPagesRankedNames per pageNamed again on a rerun
Italy4214213148%
United States5765764255%
United Kingdom3593593855%
Ireland1421423261%
Canada2662663957%
Australia2352343858%
Spain2662663952%
Mexico1731733255%
Germany3593563847%
Austria1731723751%
Switzerland2352353751%
France3593583451%
Belgium1731733554%
Netherlands2042043854%
Portugal1421413058%
Brazil2042042857%
Sweden1731723261%
Denmark1421423359%
Norway1421422863%
Poland2042033553%

Citing this report

AIGROW, AI Visibility Report, November 2026, aigrow.gg/research/ai-visibility-report. The figures and the data are published under CC BY 4.0: reuse them with a link to this page.

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Edition November 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0