AI Visibility Index · November 2026

Business intelligence software AI assistants recommend

Who ChatGPT, Claude and Gemini name when a buyer asks them for business intelligence software, in 20 places. Each ranking comes from the same buyer questions, asked three times in the local language.

How the AIGROW Score is measured

By place

Grouped by country. The figure on the right is the share of answers that named the leader; open a place for the full ranking with its uncertainty.

Australia

AustraliaNamed most: Power BI, Looker Studio and Tableau.All categories in Australia100%7 listed of 10

Austria

AustriaNamed most: Microsoft, Google and Tableau.All categories in Austria100%5 listed of 5

Belgium

BelgiumNamed most: Microsoft, Google and Zoho.All categories in Belgium100%6 listed of 7

Brazil

BrazilNamed most: Microsoft, Google and Zoho.All categories in Brazil100%6 listed of 7

Canada

CanadaNamed most: Microsoft Power BI, Tableau and Looker Studio.All categories in Canada100%7 listed of 11

Denmark

DenmarkNamed most: Microsoft, Google and Tableau.All categories in Denmark100%5 listed of 7

France

FranceNamed most: Microsoft Power BI, Looker Studio and Tableau.All categories in France89%10 listed of 12

Germany

GermanyNamed most: Microsoft, Tableau and Google.All categories in Germany100%7 listed of 13

Ireland

IrelandNamed most: Microsoft Power BI, Looker Studio and Tableau.All categories in Ireland97%6 listed of 10

Italy

ItalyNamed most: Microsoft, Tableau and Google.All categories in Italy100%6 listed of 6

Mexico

MexicoNamed most: Looker Studio, Microsoft Power BI and Zoho Analytics.All categories in Mexico100%5 listed of 8

Netherlands

NetherlandsNamed most: Microsoft, Google and Tableau.All categories in Netherlands100%7 listed of 10

Norway

NorwayNamed most: Microsoft, Google and Tableau.All categories in Norway100%6 listed of 7

Poland

PolandNamed most: Microsoft, Google and Tableau.All categories in Poland100%7 listed of 7

Portugal

PortugalNamed most: Microsoft Power BI, Google Looker Studio and Zoho.All categories in Portugal100%7 listed of 7

Spain

SpainNamed most: Microsoft Power BI, Looker Studio and Zoho Analytics.All categories in Spain100%5 listed of 7

Sweden

SwedenNamed most: Microsoft, Google and Tableau.All categories in Sweden100%7 listed of 8

Switzerland

SwitzerlandNamed most: Microsoft, Tableau and Google.All categories in Switzerland100%7 listed of 10

United Kingdom

United KingdomNamed most: Microsoft Power BI, Google Looker Studio and Tableau.All categories in United Kingdom100%9 listed of 11

United States

United StatesNamed most: Microsoft Power BI, Tableau and Looker Studio.All categories in United States100%8 listed of 12
Every place at once

How AI assistants recommend business intelligence software

How many businesses the assistants name, how often the names hold, which names recur from place to place, and what an owner can work on.

Not on this list? See what ChatGPT says about your business

Business intelligence software: see whether the assistants name you, or someone else.

Free, no account, no card. About a minute.

Edition November 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0