Insurance brokers in The Hague that AI assistants recommend
We asked ChatGPT, Claude and Gemini the four questions a buyer asks when looking for insurance brokers in The Hague, three times each, in Dutch, and counted who they named. These are the businesses named in two or more of the 36 answers.
Names are printed as the assistants wrote them. We have not checked that any of them is good, open, or real.
- Answers
- 36
- Businesses named
- 38
- Named only once
- 18
- Named by 2+ assistants
- 2 of 20
- Named again on a rerun
- 36%
Edition September 2026. Download the data
Asked for insurance brokers in The Hague, ChatGPT, Claude and Gemini most often named VMD Koster (28% of answers), Aon (22%) and Hofstad Assurantiën (22%). Across 36 answers they named 38 different businesses, 18 of them only once. Each of four buyer questions was asked three times, in Dutch, in September 2026.
The ranking
The AI Recommendation Rate is the fraction of the 36 answers that named a business. The range under it is a 95% confidence interval: where two ranges overlap, the gap between those businesses could be chance.
| # | Business | AI Recommendation Rate | ChatGPT | Claude | Gemini | Questions | Avg. position |
|---|---|---|---|---|---|---|---|
| 1 | VMD KosterAlso written VMD Koster verzekeringsgroep, VMD Koster verzekeringenIs this your business? | 95%: 16 to 44% | 0% | 0% | 83% | 4 of 4 | 2.4 |
| 2 | AonAlso written Aon NederlandIs this your business? | 95%: 12 to 38% | 8% | 33% | 25% | 2 of 4 | 2.8 |
| 3 | Hofstad AssurantiënIs this your business? | 95%: 12 to 38% | 0% | 0% | 67% | 4 of 4 | 3 |
| 4 | Van Luin AssurantiënIs this your business? | 95%: 8 to 32% | 0% | 0% | 50% | 4 of 4 | 1.2 |
| 5 | De HypothekerAlso written De Hypotheker Den Haag, De Hypotheker Den Haag CentrumIs this your business? | 95%: 8 to 32% | 50% | 0% | 0% | 3 of 4 | 1.5 |
| 6 | Van Bruggen Adviesgroep Den HaagIs this your business? | 95%: 4 to 25% | 33% | 0% | 0% | 3 of 4 | 1.3 |
| 7 | Meijers AssurantiënIs this your business? | 95%: 4 to 25% | 8% | 0% | 25% | 2 of 4 | 3.5 |
| 8 | Raetsheren van OrdenIs this your business? | 95%: 4 to 25% | 0% | 0% | 33% | 2 of 4 | 4.3 |
| 9 | Van Ameyde AssurantiënIs this your business? | 95%: 3 to 22% | 0% | 25% | 0% | 2 of 4 | 1 |
| 10 | Van Kampen GroepIs this your business? | 95%: 3 to 22% | 0% | 0% | 25% | 2 of 4 | 1.3 |
| 11 | VLC & PartnersIs this your business? | 95%: 3 to 22% | 25% | 0% | 0% | 1 of 4 | 2 |
| 12 | Assurantiekantoor Van der LindenIs this your business? | 95%: 3 to 22% | 0% | 0% | 25% | 2 of 4 | 2.3 |
| 13 | Univé Den HaagIs this your business? | 95%: 3 to 22% | 25% | 0% | 0% | 2 of 4 | 2.3 |
| 14 | HDG VerzekeringenIs this your business? | 95%: 3 to 22% | 0% | 25% | 0% | 1 of 4 | 4.3 |
| 15 | Assurantiekantoor Van der MeerIs this your business? | 95%: 2 to 18% | 0% | 0% | 17% | 1 of 4 | 1 |
| 16 | De HypotheekshopAlso written De Hypotheekshop Den Haag, De Hypotheekshop Den Haag CentrumIs this your business? | 95%: 2 to 18% | 17% | 0% | 0% | 2 of 4 | 1.5 |
| 17 | De Goudse VerzekeringenIs this your business? | 95%: 2 to 18% | 17% | 0% | 0% | 1 of 4 | 2 |
| 18 | Vrieling AdviesgroepIs this your business? | 95%: 2 to 18% | 0% | 0% | 17% | 1 of 4 | 2 |
| 19 | Assurantiekantoor De GrootIs this your business? | 95%: 2 to 18% | 0% | 0% | 17% | 2 of 4 | 3.5 |
| 20 | MeeùsAlso written Meeùs AssurantiënIs this your business? | 95%: 2 to 18% | 0% | 17% | 0% | 1 of 4 | 4 |
Each assistant column is the share of that assistant's own answers. Questions counts how many of the four produced the name at least once; position is where it came in the answer's list, 1 being first. 18 more names came up in a single answer and are counted above but not listed.
Is this your business?
See what the assistants say about your business today. The free checker asks ChatGPT, Claude, Gemini and Grok two of the Index questions for this category, with the category and the place already filled in, and shows every answer word for word. About 30 seconds, no sign-up.
What each assistant said
The same questions, the same number of times, and often different names. Each column is one assistant's top five from the ranking above, with the share of its own answers that named them.
| # | ChatGPT | Claude | Gemini |
|---|---|---|---|
| 1 | De Hypotheker50% | Aon33% | VMD Koster83% |
| 2 | Van Bruggen Adviesgroep Den Haag33% | Van Ameyde Assurantiën25% | Hofstad Assurantiën67% |
| 3 | VLC & Partners25% | HDG Verzekeringen25% | Van Luin Assurantiën50% |
| 4 | Univé Den Haag25% | Meeùs17% | Raetsheren van Orden33% |
| 5 | De Hypotheekshop17% | No other name twice | Aon25% |
ChatGPT named no business in 1 of its 12 answers. Claude named no business in 8 of its 12 answers.
Named here? Put it on your site
Every business in the ranking was named in two or more answers. The badge says that and nothing more: no position, because the ranges above do not support one. It links back to this page, so anyone can check.
<a href="https://aigrow.gg/index/insurance-brokers/the-hague"><img src="https://aigrow.gg/badges/index/2026-09/insurance-brokers/the-hague.svg" width="312" height="100" alt="Named by AI assistants: Insurance brokers in The Hague, AIGROW AI Visibility Index, September 2026"></a>The questions
Asked word for word, three times each, to every assistant, in Dutch. The English under each is our translation. The prompt is the one the free scan uses. No web search, no location and no chat history, so every answer starts from the same place.
- 1Wie is de beste verzekeringsmakelaar in Den Haag?Who is the best insurance broker in The Hague?
- 2Ik heb een verzekering nodig voor mijn kleine bedrijf in Den Haag. Welke verzekeringsmakelaar zou je aanraden?I need insurance for my small business in The Hague. Which broker would you recommend?
- 3Welk verzekeringskantoor in Den Haag kan goedkopere woon- en autoverzekeringen voor me vinden?Which insurance agency in The Hague can find me cheaper home and car insurance?
- 4Welke onafhankelijke verzekeringsmakelaar in Den Haag zou je aanraden voor een gezin?Which independent insurance broker in The Hague would you recommend to a family?
How to read this page
- What it measures
- Which names these models produce when asked cold, from what they learned in training. It is not a review, a rating or our recommendation, and a business missing here may simply be one the models were never shown.
- Why the ranges matter
- 36 answers is a sample. Asked again next month, most shares will move by a few points; the ranges say how far they could move by chance alone.
- One business, several spellings
- Branches, legal suffixes and spellings of one business are merged, and the other spellings are printed under its name. Names that might be two businesses are kept apart.
- A name is wrong
- If a business here is closed, misnamed or yours and you want it removed, tell us. We correct or remove it when the page is next published.
Where the assistants look
The sites read most often, with web search on, before the assistants answer about this category in the Netherlands. From the AI Source Map: 5 answers.
- trustoo.nl
- Read in 100% of the answers
- reddit.com
- Read in 80% of the answers
- advieskeuze.nl
- Read in 40% of the answers
Is your business on this list?
The free scan asks the same assistants the questions your customers ask, scores whether they name you, and lists who they name instead.
Edition September 2026 · published by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0