The brands AI recommends in Ireland
In Ireland, ChatGPT put Revolut first in 9 of 12 bank answers. Gemini led with Revolut; Claude with Revolut.
Study by Guglielmo Paesano, founder of AIGROW · data under CC BY 4.0
Categories in Ireland, by whether the three assistants put the same brand first
- Same sole leader
- 2 / 9
- Different leaders
- 3 / 9
- Tie or no leader
- 4 / 9
Four questions combined, without web search. Ties do not count as agreement.
First is the most frequent first name in the four-question sample. Named counts answers mentioning a brand anywhere. An answer may name several brands, so mention counts do not sum to the answer total.
Banks
ChatGPT
Revolut9 of 12 first names
Gemini
Revolut11 of 12 first names
Claude
Revolut3 of 4 first names
Mentions, every brand and the four questions
In Ireland, ChatGPT named Revolut in 12 of 12 answers about banks.
ChatGPT
Most often named: Revolut, in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Revolut | 9 | 12 |
| AIB | 3 | 9 |
| Permanent TSB | 0 | 5 |
| Bank of Ireland | 0 | 4 |
| N26 | 0 | 4 |
Gemini
Most often named: Revolut, in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Revolut | 11 | 12 |
| AIB | 1 | 10 |
| Bank of Ireland | 0 | 9 |
| N26 | 0 | 7 |
| Permanent TSB | 0 | 7 |
| Bunq | 0 | 6 |
| An Post Money | 0 | 2 |
| Credit Unions | 0 | 1 |
Claude
Most often named: Permanent TSB, Revolut. Each appeared in 4 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Permanent TSB | 0 | 4 |
| Revolut | 3 | 4 |
| AIB | 1 | 3 |
| Bank of Ireland | 0 | 3 |
| N26 | 0 | 3 |
| Credit Union | 0 | 1 |
The four questions, as asked
- What is the best bank in Ireland for an everyday current account?
- I just moved to Ireland and need to open a bank account. Which bank would you recommend?
- Which bank in Ireland has the lowest fees?
- Which bank in Ireland has the best banking app?
Car insurance
ChatGPT
Aviva4 of 12 first names
Gemini
Aviva9 of 12 first names
Claude
Liberty Insurance2 of 4 first names
Mentions, every brand and the four questions
In Ireland, ChatGPT had tied leaders for car insurance: Allianz, Aviva. Each appeared in 10 of 12 answers.
ChatGPT
Most often named: Allianz, Aviva. Each appeared in 10 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Allianz | 1 | 10 |
| Aviva | 4 | 10 |
| AXA | 3 | 9 |
| FBD Insurance | 0 | 6 |
| 123.ie | 3 | 4 |
| Zurich Insurance | 1 | 2 |
| An Post Insurance | 0 | 1 |
Gemini
Most often named: Allianz, Aviva, AXA. Each appeared in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Allianz | 0 | 12 |
| Aviva | 9 | 12 |
| AXA | 3 | 12 |
| Zurich Insurance | 0 | 10 |
| Liberty Insurance | 0 | 7 |
| AIG | 0 | 4 |
| An Post Insurance | 0 | 3 |
| KennCo Insurance | 0 | 3 |
| BoxyMo | 0 | 2 |
| Chill Insurance | 0 | 1 |
| RSA Insurance | 0 | 1 |
Claude
Most often named: Allianz, AXA, Chill Insurance, Liberty Insurance, Zurich Insurance. Each appeared in 3 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Allianz | 0 | 3 |
| AXA | 0 | 3 |
| Chill Insurance | 0 | 3 |
| Liberty Insurance | 2 | 3 |
| Zurich Insurance | 0 | 3 |
| FBD Insurance | 0 | 2 |
| 123.ie | 0 | 1 |
| 43 Insurance | 0 | 1 |
| AA Ireland | 0 | 1 |
| AIG | 1 | 1 |
| Aviva | 0 | 1 |
The four questions, as asked
- What is the best car insurance company in Ireland?
- I just bought my first car in Ireland. Which insurance company would you recommend?
- Which car insurance company in Ireland offers the best value for money?
- Which car insurance company in Ireland is best at handling claims?
Mobile carriers
ChatGPT
Vodafone6 of 12 first names
Gemini
Vodafone4 of 12 first names
Claude
48, Vodafone2 of 4 first namesTied first
Mentions, every brand and the four questions
In Ireland, ChatGPT named Vodafone in 7 of 12 answers about mobile carriers.
ChatGPT
Most often named: Vodafone, in 7 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Vodafone | 6 | 7 |
| 48 | 5 | 6 |
| eir | 0 | 6 |
| GoMo | 1 | 6 |
| Three | 0 | 6 |
| Clear Mobile | 0 | 2 |
| Tesco Mobile | 0 | 2 |
Gemini
Most often named: An Post Mobile, eir, Three, Vodafone. Each appeared in 9 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| An Post Mobile | 0 | 9 |
| eir | 2 | 9 |
| Three | 0 | 9 |
| Vodafone | 4 | 9 |
| 48 | 3 | 8 |
| GoMo | 3 | 6 |
| Clear Mobile | 0 | 4 |
| Tesco Mobile | 0 | 2 |
Claude
Most often named: eir, Three, Vodafone. Each appeared in 4 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| eir | 0 | 4 |
| Three | 0 | 4 |
| Vodafone | 2 | 4 |
| 48 | 2 | 2 |
| GoMo | 0 | 2 |
| Tesco Mobile | 0 | 1 |
| Virgin Mobile Ireland | 0 | 1 |
The four questions, as asked
- What is the best mobile network in Ireland?
- I need a new SIM-only deal in Ireland. Which network would you recommend?
- Which mobile network in Ireland offers the best value for money?
- Which mobile network has the best coverage in Ireland?
Home internet providers
ChatGPT
Digiweb9 of 12 first names
Gemini
Virgin Media5 of 12 first names
Claude
Pure Telecom, Virgin Media2 of 4 first namesTied first
Mentions, every brand and the four questions
In Ireland, ChatGPT named Digiweb in 12 of 12 answers about home internet providers.
ChatGPT
Most often named: Digiweb, in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Digiweb | 9 | 12 |
| Vodafone Ireland | 1 | 11 |
| eir | 0 | 4 |
| Virgin Media | 0 | 4 |
| Pure Telecom | 2 | 3 |
| Sky | 0 | 2 |
Gemini
Most often named: eir, Virgin Media. Each appeared in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| eir | 0 | 12 |
| Virgin Media | 5 | 12 |
| Sky | 0 | 11 |
| Vodafone Ireland | 3 | 9 |
| Pure Telecom | 0 | 7 |
| SIRO | 4 | 6 |
| Digiweb | 0 | 1 |
Claude
Most often named: eir, Sky, Virgin Media, Vodafone Ireland. Each appeared in 4 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| eir | 0 | 4 |
| Sky | 0 | 4 |
| Virgin Media | 2 | 4 |
| Vodafone Ireland | 0 | 4 |
| Pure Telecom | 2 | 3 |
| SIRO | 0 | 1 |
The four questions, as asked
- What is the best broadband provider in Ireland?
- I'm moving into a new flat in Ireland. Which broadband provider should I sign up with?
- Which broadband provider in Ireland offers the best value for fast broadband?
- Which broadband provider in Ireland is the most reliable for working from home?
Energy suppliers
ChatGPT
Energia8 of 12 first names
Gemini
Electric Ireland4 of 12 first names
Claude
Electric Ireland2 of 4 first names
Mentions, every brand and the four questions
In Ireland, ChatGPT named Energia in 12 of 12 answers about energy suppliers.
ChatGPT
Most often named: Energia, in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Energia | 8 | 12 |
| SSE Airtricity | 0 | 7 |
| Electric Ireland | 1 | 6 |
| Bord Gáis Energy | 0 | 3 |
| Flogas | 0 | 3 |
| Yuno Energy | 3 | 3 |
| Pinergy | 0 | 1 |
Gemini
Most often named: SSE Airtricity, in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| SSE Airtricity | 0 | 12 |
| Energia | 3 | 11 |
| Electric Ireland | 4 | 9 |
| Bord Gáis Energy | 0 | 7 |
| Flogas | 0 | 7 |
| PrePayPower | 3 | 6 |
| Community Power | 2 | 3 |
| Panda Power | 0 | 2 |
| Pinergy | 0 | 1 |
Claude
Most often named: Electric Ireland, Energia, Pinergy, SSE Airtricity. Each appeared in 4 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Electric Ireland | 2 | 4 |
| Energia | 1 | 4 |
| Pinergy | 0 | 4 |
| SSE Airtricity | 1 | 4 |
| Bord Gáis Energy | 0 | 3 |
| Flogas | 0 | 3 |
| Community Power | 0 | 1 |
| Yuno Energy | 0 | 1 |
The four questions, as asked
- What is the best energy supplier in Ireland?
- I'm moving house in Ireland. Which gas and electricity supplier should I choose?
- Which energy supplier in Ireland has the cheapest tariffs?
- Which energy supplier in Ireland has the best green energy tariff?
Supermarkets
ChatGPT
Dunnes Stores4 of 12 first names
Gemini
Marks & Spencer, Tesco Ireland3 of 12 first namesTied first
Claude
Dunnes Stores2 of 4 first names
Mentions, every brand and the four questions
In Ireland, ChatGPT named Dunnes Stores in 8 of 12 answers about supermarkets.
ChatGPT
Most often named: Dunnes Stores, in 8 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Dunnes Stores | 4 | 8 |
| Lidl | 0 | 6 |
| SuperValu | 1 | 6 |
| Tesco Ireland | 3 | 5 |
| Aldi | 3 | 4 |
| Marks & Spencer | 1 | 3 |
Gemini
Most often named: Dunnes Stores, SuperValu, Tesco Ireland. Each appeared in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Dunnes Stores | 1 | 12 |
| SuperValu | 2 | 12 |
| Tesco Ireland | 3 | 12 |
| Aldi | 2 | 8 |
| Lidl | 1 | 8 |
| Marks & Spencer | 3 | 8 |
Claude
Most often named: Dunnes Stores, SuperValu. Each appeared in 4 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Dunnes Stores | 2 | 4 |
| SuperValu | 0 | 4 |
| Lidl | 0 | 3 |
| Tesco Ireland | 1 | 3 |
| Aldi | 1 | 2 |
| Fallon & Byrne | 0 | 2 |
| Marks & Spencer | 0 | 1 |
The four questions, as asked
- What is the best supermarket in Ireland?
- Which supermarket in Ireland is the cheapest for a weekly food shop?
- Which supermarket in Ireland has the best quality fresh food?
- Which supermarket in Ireland has the best online delivery service?
Car brands
ChatGPT
Toyota7 of 12 first names
Gemini
Toyota6 of 12 first names
Claude
Toyota2 of 4 first names
Mentions, every brand and the four questions
In Ireland, ChatGPT had tied leaders for car brands: Skoda, Toyota. Each appeared in 9 of 12 answers.
ChatGPT
Most often named: Skoda, Toyota. Each appeared in 9 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Skoda | 0 | 9 |
| Toyota | 7 | 9 |
| Hyundai | 1 | 7 |
| Kia | 1 | 6 |
| Dacia | 2 | 3 |
| Honda | 0 | 3 |
| Tesla | 1 | 3 |
Gemini
Most often named: Hyundai, Kia. Each appeared in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Hyundai | 0 | 12 |
| Kia | 0 | 12 |
| Skoda | 0 | 9 |
| Toyota | 6 | 9 |
| Volkswagen | 0 | 7 |
| BMW | 0 | 3 |
| Dacia | 3 | 3 |
| Ford | 0 | 3 |
| Honda | 0 | 3 |
| Tesla | 3 | 3 |
| Volvo | 0 | 3 |
| Mazda | 0 | 2 |
| BYD | 0 | 1 |
| MG | 0 | 1 |
Claude
Most often named: Hyundai, Kia, Toyota. Each appeared in 3 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Hyundai | 0 | 3 |
| Kia | 0 | 3 |
| Toyota | 2 | 3 |
| Skoda | 0 | 2 |
| BMW | 0 | 1 |
| Dacia | 1 | 1 |
| Honda | 0 | 1 |
| Tesla | 1 | 1 |
| Volkswagen | 0 | 1 |
The four questions, as asked
- Which car brand would you recommend buying in Ireland?
- I want to buy a reliable family car in Ireland. Which brand should I choose?
- Which car brand offers the best value for money in Ireland?
- Which brand makes the best electric car you can buy in Ireland?
Online brokers
ChatGPT
Trading 2128 of 12 first names
Gemini
DEGIRO12 of 12 first names
Claude
DEGIRO, Trade Republic2 of 4 first namesTied first
Mentions, every brand and the four questions
In Ireland, ChatGPT named Trading 212 in 11 of 12 answers about online brokers.
ChatGPT
Most often named: Trading 212, in 11 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Trading 212 | 8 | 11 |
| DEGIRO | 0 | 9 |
| Interactive Brokers | 4 | 9 |
| Trade Republic | 0 | 8 |
Gemini
Most often named: DEGIRO, Interactive Brokers, Trade Republic. Each appeared in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| DEGIRO | 12 | 12 |
| Interactive Brokers | 0 | 12 |
| Trade Republic | 0 | 12 |
| eToro | 0 | 4 |
Claude
Most often named: DEGIRO, in 4 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| DEGIRO | 2 | 4 |
| Interactive Brokers | 0 | 3 |
| Trade Republic | 2 | 3 |
| XTB | 0 | 3 |
| Trading 212 | 0 | 2 |
| eToro | 0 | 1 |
| Revolut | 0 | 1 |
The four questions, as asked
- What is the best online broker for investing in Ireland?
- I want to start investing in ETFs in Ireland. Which investing app would you recommend?
- Which online broker in Ireland has the lowest fees?
- Which investment platform in Ireland is best for beginners?
Electronics retailers
ChatGPT
Currys8 of 12 first names
Gemini
Currys6 of 12 first names
Claude
DID Electrical4 of 4 first names
Mentions, every brand and the four questions
In Ireland, ChatGPT had tied leaders for electronics retailers: Currys, DID Electrical. Each appeared in 11 of 12 answers.
ChatGPT
Most often named: Currys, DID Electrical. Each appeared in 11 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Currys | 8 | 11 |
| DID Electrical | 1 | 11 |
| Harvey Norman | 0 | 9 |
| Power City | 2 | 2 |
| Apple | 0 | 1 |
| Richer Sounds Ireland | 1 | 1 |
Gemini
Most often named: Currys, Harvey Norman. Each appeared in 12 of 12 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Currys | 6 | 12 |
| Harvey Norman | 2 | 12 |
| DID Electrical | 0 | 10 |
| Expert Electrical | 0 | 7 |
| Power City | 0 | 6 |
| Amazon.ie | 4 | 4 |
| Apple | 0 | 3 |
| Laptops Direct Ireland | 0 | 3 |
| Dell | 0 | 1 |
| SoundStore | 0 | 1 |
Claude
Most often named: Currys, DID Electrical, Harvey Norman. Each appeared in 4 of 4 answers.
Every brand and count
| Brand | First | Named |
|---|---|---|
| Currys | 0 | 4 |
| DID Electrical | 4 | 4 |
| Harvey Norman | 0 | 4 |
| Power City | 0 | 3 |
| Apple | 0 | 1 |
| Argos Ireland | 0 | 1 |
| Dell | 0 | 1 |
| Komplett.ie | 0 | 1 |
| Peats Electrical | 0 | 1 |
The four questions, as asked
- What is the best electronics shop in Ireland?
- I want to buy a new laptop in Ireland. Which shop would you recommend buying it from?
- Which electronics retailer in Ireland has the best prices?
- Which electronics retailer in Ireland has the best customer service and returns?
Press kit
Use the country URL for local results and the DOI for the frozen October Index dataset. The study files below are derived from that edition; they do not have a separate DOI.
- Successful answers
- 5,040
- Countries
- 20
- Categories
- 9
Guglielmo Paesano (2026). The brands AI recommends in 20 countries. AIGROW. October 2026 Index data. https://aigrow.gg/research/ai-brands-2026/ireland DOI 10.5281/zenodo.23188442
Download a country chart
Preview the chart
What we measured
A frozen sample of consumer-brand answers from the October AIGROW Index, not a survey of buyers and not an evaluation of the brands.
Collected from 2026-10-05 to 2026-10-06: 5,040 successful answers across 20 countries and 9 categories. Each cell combines four locally worded questions. ChatGPT and Gemini answered each question three times; Claude once. This study excludes web-search answers and Grok.
Collection, counting and model details
The writer reads the already published October pages and the latest stored answer for each probe up to 2026-10-06T23:59:59.999Z. It checks every published brand count against that page before writing. No new questions, model calls or Index aggregation are run.
A brand counts once per answer, using the Index spellings and stored aliases. First means the first distinct name in the extracted list. Names are not newly merged across countries; a local subsidiary or differently named brand may remain separate. Unlike the public rankings, the downloadable study retains names seen only once.
There were 27 successful answers with no brand. They remain in the denominators. Failed calls are excluded. A tie is reported as a tie, and counts are descriptive: repeated answers are not independent consumer observations.
- ChatGPT
- gpt-6-sol
- Gemini
- google/gemini-3.1-flash-lite
- Claude
- claude-sonnet-5
ChatGPT and Claude were collected through subscription command-line tools; Gemini through an API gateway. The country was named in the local-language prompt. We did not test geolocated public accounts. Model updates, personalization, the wording of a question and web search can change the answer.
Read the full Index methodologyQuestions about the study
Does first place mean the best brand?
No. First means the first brand in the extracted list of an answer. It measures ordering in this sample, not product quality, suitability, market share or a promise of a future recommendation.
Why do the assistants have different answer counts?
Each country and category has four questions. ChatGPT and Gemini answered each three times, giving twelve answers each. Claude answered once, giving four. Pooled totals therefore give ChatGPT and Gemini more weight; compare assistants separately in the country tables.
Can I reuse the charts and data?
Yes, under CC BY 4.0. Credit AIGROW, link to this study and include the October dataset DOI. Each country page offers a chart and an image embed code with a link back. The CSV includes every counted brand, including brands named only once.
Do these answers represent the public chatbot apps today?
They are a frozen October 2026 sample from specific models and collection routes, without web search. Answers in a public app can differ with its model, location, personalization, prompt and date. We did not survey consumers or measure purchases.
Check what AI can read about your business.
The free scan checks your website for signals that help assistants understand it. Your results are separate from this consumer-brand study.