How AI assistants recommend plastic surgeons
Someone who asks an AI assistant for a plastic surgeon gets a short list of clinics, and the list can differ from one assistant to the next. Here is what they answered in every city the AIGROW Index asked, and what a clinic can work on.
- Cities asked
- 128
- Names in the rankings
- 1,585
- Businesses named per city
- 37
- Names repeated on a rerun
- 44%
- Answers that name the leader
- 36%
The first two rows are counts; the rows under them are medians over the ranked pages. Every question was asked without a location or a chat history.
Asked for a plastic surgeon in 128 cities, ChatGPT, Claude and Gemini named about 37 clinics per city, and 62% of those names came up only once. Each assistant builds its list from what is published about a clinic. What a clinic controls is that public record: its procedures, its surgeons and its reviews.
What a customer asked, and who came first
One place of the 128, as an example: New York. Every place was asked the same questions in its own language, and its page in the Index has the full ranking.
- Who is the best plastic surgeon in New York?
- I'm considering rhinoplasty and looking for a plastic surgeon in New York. Who would you recommend?
- Which plastic surgeon in New York would you recommend for eyelid surgery?
- Which cosmetic surgery clinic in New York has the best patient reviews?
- Andrew Jacono, MDnamed in 47% of the answers
- Lara Devgan, MDnamed in 28% of the answers
- Shafer Clinicnamed in 25% of the answers
The names that recur
112 different businesses came first across 128 rankings, and 52 names were listed in three places or more. These are the most frequent.
- Dr. Philippe Kestemont8 places
- Aleris6 places
- Clinique du Parc6 places
- Dott.ssa Maria Stella Tarico6 places
- Dr Nicolas Zwillinger6 places
- Bergman Clinics5 places
Counted by spelling: two businesses with the same name in different places count as one.
What an owner can work on
No one can promise a place in an assistant’s answer. What an owner controls is what is published about the business, and these are the parts the questions above point to.
A page for each procedure
The questions ask about rhinoplasty and eyelid surgery by name. A page for each procedure you offer, saying what it involves, who performs it and how to arrange a consultation, matches the way patients ask. Keep it factual, with no promises about results.
Your surgeons by name
Profiles of each surgeon, with their qualifications and the procedures they perform, kept the same on your site and in medical directories, give an assistant facts it can repeat.
Reviews in patients’ words
One question asked which clinic has the best patient reviews. Ask patients for reviews on the listings you keep, and answer each one with care, without sharing anything private.
Every ranking for this trade
The AIGROW Index publishes the ranking of each place with every answer, and how it was measured.
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